Cosmitto

If your eCommerce company currently sells its products on Amazon and you aren’t already running ads through the platform, you might want to reconsider your ad strategy.

In 2020 alone, Amazon’s ad revenues in the United States came to 15.73 billion dollars, and by 2023, it’s expected to generate over 30 billion dollars in advertising! Despite the numbers, Amazon advertising isn’t for everyone—But if you have a decent product margin, it may be the right fit for you: https://bit.ly/370tc6F.

In today's digital climate, you have to catch your audience's attention within seconds — 8 seconds, to be exact. Do we have yours?

Online, it's easy to scroll through endless platforms and consume what seems like never-ending content. From a consumer side, endless content is great, but on an advertising side, this can make digital marketing even more complex.

Head over to our blog to learn how to generate interactive content: https://bit.ly/3s4YwbB.

Whether you’re a local service provider for your community or run a brick-and-mortar retail shop, your website is the digital face of your business, and it’s crucial to evaluate its performance and make improvements.

This is why it’s important to conduct an SEO website audit — which is just a fancy way of saying you need to assess your website and its ability to show up on places like Google and Bing. Even if you don’t sell items online, people need to be able to find the address and contact information of your website, at the very least!

But what can you expect when you dive into an SEO website audit? Visit our website to learn more: https://bit.ly/3vrFmim.

SEO is a game where the rules are always changing!

Search engines are constantly identifying, crawling, and indexing billions of pieces of content to rank how well they fit the potential customer’s query. It’s a long-term strategy where you have to stay up-to-date on what the search engine wants. By doing so, you can rake in organic traffic and improve your customer’s overall user experience, creating long-term impact.

Not sure where to start with your SEO strategy, head over to our website to learn more: https://bit.ly/3jB1X5h.

From design and content to user experience, building a strong website can be challenging and not so straightforward.

With lots to consider, it’s easy to get overwhelmed in the process—That’s why we’ve come up with a guide to help you take your website from good to great: https://bit.ly/3LxwDk2.

“All press is good press” is far from true, in our opinion—When it comes to reviews, comments, and other feedback, how you react or don’t react ultimately affects your relationship with both new and current customers.

While you can’t control what people are saying, it’s important to realize that managing your online reputation is in your control — in what, when, and how you respond. Visit our website to learn four ways to manage your online reputation: https://bit.ly/3MH1bA4.

If you’re a big foodie, check out these 17 food festivals happening in Pittsburgh this spring and summer: https://bit.ly/3KztU8p.

Navigating the digital marketing landscape is challenging to say the least! It’s about adapting to the ever-changing environment and the newest digital marketing tools.

With hundreds of thousands of tools to pick from, choosing one is quite overwhelming—Check out these 15 indispensable tools that may be the perfect tool for your business, according to Search Engine Journal:https://bit.ly/3kqVZEv.

Swipe to see some of the cute faces behind our brand. Happy National pet month!

Ghostwriting isn’t as spooky as it sounds!

Simply put, ghostwriting is content that is written for someone else who gets credit for the piece. The “ghost” is the person who writes the content, but they use their client’s voice.

Hiring a ghostwriter doesn’t mean simply passing off the writing to someone else and slapping your name on it. There are a lot of nuances that make ghostwriting a valuable tool—Visit our blog to learn why you shouldn’t be afraid of hiring a ghostwriter: https://bit.ly/3uEfMq0.

Should your business write an eBook or whitepaper? The answer isn’t as straightforward as you may think. The two mediums are the same but different, making the decision a bit more complex.

First and foremost,consider your ideal audience before choosing between the two. Are you looking to reach a wide, non-specific group? Go eBook. Are you trying to zoom in on a particular group of people? Go whitepaper.

Visit our website to learn more: https://bit.ly/36Zlf1p.

Have we met before?

In today’s digital world, it can take multiple website visits to spur a conversion, and a buyer’s journey is not a straight line. Sometimes people need a nudge in the right direction with remarketing.

Remarketing is a “second-chance” at getting a conversion from a customer who left the buyer’s journey before a conversion. There are a lot of different remarketing strategies out there — such as enticing past visitors with a promotion code or targeting past purchasers to order again.

On our website, we shared some ways to use remarketing to meet micro and macro conversion goals: https://bit.ly/37hU9Th.