DMi Partners

Our June Spotlight is celebrating THIRTEEN years at DMi this June. Senior Director of Growth, Alex Oman, came to DMi in the summer of 2013, not too far removed from his alma mater, St. Joseph's University, as a Business Development Associate. Fast forward to 2026, and Alex oversees and develops the strategy for our entire Business Development team, along with helping develop the overall growth strategy of our company. Alex is extremely organized, and fully prepared for everything he does. These character traits along with his keen sense of what people are really looking for have given Alex the reputation of curating the perfect pitch strategy for every new client.

Aside from leading new business efforts, Alex also collaborates on growth initiatives for current clients, identifying untapped opportunities across DMi's full range of capabilities. When Alex isn't trying to help us and our clients grow, he loves spending time doing just about anything with his wife, Susan, and their three kids, and squeezing in either golf or sleep wherever he can. Thank you, Alex, for everything you do, and congrats on 13 strong years!

As organic search continues to evolve, brands need to make sure their SEO strategies evolve with it. Google is still dominant, but it's now one channel among many. AI Overviews are taking center stage while TikTok, Pinterest, and LinkedIn are functioning as full-blown search engines.

And AI systems are evaluating content the same way real users do: Is this genuinely helpful? Does it come from real expertise?

In our latest blog, Joshua May has put together a full breakdown of what this means and what a modern organic strategy looks like.

From Keywords to Conversations: How AI is Redefining Organic Search SEO is no longer just the practice of ranking on Google. It's the practice of growing a brand's organic discoverability across the entire digital search ecosystem: traditional search engines, AI platforms, social search, feeds, and communities.

For the second year in a row, DMi Partners is on Inc. Magazine's Best Workplaces list of honorees! 🎉

This recognition is a reflection of the people, the culture, and the values we've built together.

Check out the full listing here: https://www.inc.com/profile/dmi-partners

More data doesn't automatically mean better decisions, but the right platform can get you a lot closer!

In our latest blog post, Ellen Hoffman breaks down how we use ShopMy to build smarter affiliate programs, from finding pre-existing brand advocates to leveraging creator-level data that actually drives decisions.

We also got to spotlight a real client campaign where four months of strategic creator engagement drove some seriously impressive results.

If you're managing creator affiliate programs and want to get more out of your data, click below!

How to Leverage ShopMy for Smarter Affiliate Attribution & Growth ShopMy is a powerful platform that can reliably support your affiliate strategy. Use ShopMy data to build real creator relationships and keep strategy and ex*****on closely aligned.

We are happy to announce that we have been named a 2023 Benjamin Franklin Award Winner for Digital Email Campaign by the Philadelphia Direct Marketing Association!

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The Philadelphia Direct Marketing Association Names DMI Partners a 2023 Benjamin Franklin Award Winner Leading Full-Service Performance Marketing Agency Honored in the Email Campaign Digital Category...

Join us in Boston for in August! VP of Media Services Kristina Nolan stars in a transformative panel 8/21 on building a more effective affiliate marketing campaign – and you can catch the rest of the team at booth #215 throughout the show.
https://bit.ly/3NtazuC

eTail Boston 2023 » Transform SEARCH Summit- Pre-Day August 21st, 2023 (Retailer Only) Focusing On Online Advertising, SEO, Acquisition, Retargeting, Referral And Affiliate Marketing