The Wharton Behavioral Lab

The Wharton Behavioral Lab

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Earn $$$ for participating in research studies! The Wharton Behavioral Lab conducts studies by Penn faculty and PhD students. Sign up on wbl.wharton.upenn.edu

Sessions take place in our on-campus location at Steinberg-Dietrich Hall (3620 Locust Walk), or remotely (online)! Currently, on-campus sessions are only open to the Penn community, but most remote studies are open to anyone. You must be 18 years old to participate.

Photos from The Wharton Behavioral Lab's post 05/06/2026

Yesterday, the WBL hosted its second annual Mini Conference!

We’d like to say a huge thank you to all the Wharton faculty, postdocs, and PhD students who presented their latest research projects. We look forward to continuing to support the output of leading research here at Wharton and are excited to see what the year ahead brings!

01/21/2026

Happy Squirrel Appreciation Day from all of us at the WBL (ft. our adorable mascot)! 🌰 🐿️

01/14/2026

Start 2026 off right by earning some $$$! ☃️

09/26/2025

Come join our team: the WBL is hiring student research assistants for THURSDAYS!
Please submit your resume and class schedule with your application.
https://www.myworkday.com/upenn/d/inst/1$9925/9925$81644.htmld

09/03/2025

Trick or treat 🎃🐿️ Welcome back to fall semester! Now back in stock: WBL rewards cards! Get five punches, and exchange that card for a $5 Joe’s Cafe gift card.

06/03/2025

The WBL will resume running in-person studies for the summer starting tomorrow, June 4th! To sign up, click the link in our bio or visit: https://upenn-wbl.sona-systems.com/Default.aspx?ReturnUrl=%2f

Come earn some $$$ and, if you're lucky, you might run into Steinberg-Dietrich's resident bunny! 🐰🥕

Photos from The Wharton Behavioral Lab's post 05/09/2025

On Tuesday, May 6th, the WBL hosted its first ever conference!

The WBL Mini Conference showcased Wharton postdoctoral researchers' and PhD students' latest research projects that collected data using our lab and its many resources. We'd like to thank everyone who attended the conference and we look forward to hosting more events like this in the future!

12/12/2024

That’s a wrap! Our final study of the year has concluded and this semester’s Participant Rewards merch raffle winners have been chosen! We love getting the opportunity to give back to some of our most avid participants, especially around this time of year! 🎁

2025 is going to be a big year for the WBL! We’ll be celebrating 20 years in operation and have some exciting things planned. We can’t wait to see you all back in the lab next semester and in the meantime… behave yourselves! 😉🎅

10/09/2024

Big thanks to Anvi at the The Daily Pennsylvanian for writing this article about the WBL!

To learn more about our efforts to rebuild our participant pool and how both researchers and participants are benefiting from the lab, click here: https://www.thedp.com/article/2024/10/penn-wharton-behavioral-lab-study-participation

Photos from The Wharton Behavioral Lab's post 10/03/2024

We couldn’t resist hopping on the Moo Deng bandwagon! Enjoy these relatable WBL moment memes and have a fantastic Fall Break! 🦛🎃🍂

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Address


Steinberg-Dietrich Hall, Suite 400
Philadelphia, PA
19104

Opening Hours

Monday 10am - 4pm
Tuesday 10am - 4pm
Wednesday 10am - 4pm
Thursday 10am - 4pm
Friday 10am - 4pm