Cartuul
Cartuul is a used vehicle reconditioning web application that simply helps used car dealers fully manage their inventory.
Steve VanGorder, the owner of SVG Motors, breaks down how switching from Rapid Recon to Cartuul helped his dealerships get cars to the frontline fasteršÆ
From sales to service and everything in between, Cartuul connects the entire dealership.
No more guessing where the car is.
No more bottlenecks between departments.
Just pure productivity, more accountability, and faster reconšÆ
āIt looks complicated.ā
Thatās what most people say before they actually use Cartuul.
And theyāre not wrong.
Something can be complex⦠but still be easy to use.
Cole Saunier, Inventory Manager at SVG Motors, just spent last week switching from a āsimpleā recon toolā¦
Because simple. just. wasnāt. working.
Cars were still getting lost.
The process was still messy.
Time to frontline was 18+ days.
Hereās the reality:
Recon isnāt simple.
Youāre dealing with multiple departments, vendors, RO approvals, transport, auction issues, and much moreā¦
And most āsimpleā tools only track cars. They donāt help your team execute.
Cartuul wasnāt built to be simple.
It was built to make your operation work.
Yes, thereās more to it.
But once itās set up to your process, everything is in one place, it flows, and your team actually uses it.
So the question is:
Do you want a glorified spreadsheet that just tracks carsā¦
Or do you want something that actually helps your team execute the work?
SVG Motors (7 rooftops) in Ohio just dumped their old recon system for Cartuul.
Why?
Because most ārecon platformsā are just glorified spreadsheets.
Cartuul actually molds to how your dealership operates, not the other way around.
Ryan Brunk breaks it down š
šØMajor announcementš¢
If youāre a or dealer, check out Cartuul in The Shop by
https://theshop.com/products/cartuul-recon
Weāve been vetted and offer special promotions for ALL rooftops in your group, as long as one of those is a Ford or Lincoln store.
Tag a Ford/Lincoln dealer in the commentsā¼ļø
02/09/2026
We didnāt get a ton of content at NADA⦠and honestly, thatās a good thing.
Because we werenāt there to film. We were there to work.
We talked to 150+ dealers during expo hours, and when the booth got busy, it was all hands on deck. Even those responsible for content were deep in conversations. No standing around. No fluff. Just real talks with real operators.
One mission: talk to as many dealers as possible.
Everything else was a bonus.
And almost every conversation fell into one of two buckets:
Still running recon on spreadsheets and group chats
or
Stuck with software that feels rigid and limiting
Both mean the same thing⦠opportunity to do better.
Thatās exactly why Cartuul exists.
Less filming. More building. More listening. More dealers.
Worth it. šŖ
02/06/2026
Turbo made a new friend at .
We got to catch up with one of our dealers at 𤩠Brett runs a large Ford dealership with almost 800 used cars in stock and uses Cartuul to manage all of it! Hereās what he likes about our platformšÆ
This is Turbo š¤š¶
Our mascot ā and the fastest way to speed up recon.
Catch him at š Booth (North Hall).
ā ļø Wednesday at noon: special appearance by UVcorn from
See what happens when Turbo and UVcorn team up.
Headed to ? Hereās how you can find our booth! Weāre in the North Hall at booth . See you soon!š
01/20/2026
Check out the progress one of our BHPH clients made between September and December. By tightening their reconditioning process, they didnāt just move fasterāthey moved more volume.
The Results:
⢠Inventory Volume: Increased from 90 to 121 cars (+34%).
⢠Time in Recon: Dropped from 38 days to 23 days (Saved 15 days!).
⢠Time to Frontline: Slashed from 44 days to just 24 days.
In the BHPH world, every day a car spends in recon is a day it isnāt making money. By shaving 20 days off the total lead time, this dealer is getting units to the frontline nearly twice as fast, allowing them to serve more customers and keep their lot fresh.
P.S. You might notice the individual timeline steps donāt always add up perfectly to the average. This is because every carās journey is uniqueānot every unit requires every step (like a windshield or body shop). Our data is also normalized to exclude outliers, providing a true look at the ātypicalā healthy flow of the shop.
P.S.S. Theyāve already shaved off another day in January, according to our rolling 30 day average!
12/31/2025
Grateful for the dealers and partners who helped make this year a success.
Cheers to a strong 2026 ā letās keep moving our industry forward. šāØ
Happy New Year from the Cartuul team.
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