SeoProfy

Stop by Booth L46 at Shoptalk Europe and join our green initiative!

Fill out our special card and here's what you get:

🌱 We plant a tree on your behalf
🎯 You enter a draw for one of 3 free In-depth SEO & Growth Audits

Our initiative carries a simple idea: Grow Revenue Through Organic Search!

We've spent 13+ years helping eCommerce and retail brands do exactly that — and we'd love to show you how it applies to your business.

Хэштег Хэштег Хэштег Хэштег Хэштег Хэштег

🎉 For the past 2 months, the SeoProfy team has been working on something much bigger than another SEO guide.

We analyzed how AI Overviews, ChatGPT, Gemini, and others are changing the way brands get discovered, and what marketing teams need to know and do before organic visibility drops even further.

Today, we’re launching our AI SEO Playbook.

Inside:

☑️ Why AI Overviews are collapsing organic CTR
With real Search Console & GA4 data across SaaS, finance, legal, and eCommerce

☑️ How to get cited inside AI answers
Because visibility in 2026 means becoming part of the answer itself

☑️ What the zero-click era actually means for CMOs and growth teams
And how to adapt before reporting starts showing the impact

☑️ Tactical frameworks you can apply this quarter
Based on tested approaches from live client projects, not assumptions

Download the AI SEO Playbook here: https://lnkd.in/dY_ATBAm

Every year on May 4th, someone in the office makes a Star Wars joke in the team chat 😄

This year we leaned into it...

Turns out Yoda's syntax maps surprisingly well onto SEO truths we've learned over 13 years. Predictability over hope. Revenue over traffic. Data over The Force.

Happy Star Wars Day ⭐

Happy International Women's Day!

Behind every project we deliver, there's a team of people who genuinely care about the work. A big part of that team is women — across SEO, link building, content, customer relationships, finance, and HR departments. Women make up 50% of our leadership team.

Today, we're not just celebrating the date. We're sharing the real stories of the women at SeoProfy — their career paths, their responsibilities, and what drives them outside of work.

Swipe through to meet Anhelina Kushko, Oleksandra Miroshnyk, Iryna Pylypenko, Yuliia Polyviana, Maryna Serdiuk, Yuliia Lubianytska, Valeriia Kovalska, and Anastasia Vyshnevska.

🎄 Christmas is when dreams become goals

We asked our clients what they wish for themselves and their business in 2026. Their answers show what real business growth looks like: new markets, deeper trust, sustained visibility, and the confidence to scale.

At SeoProfy, we treat these wishes as goals that we can help turn into results!

👉 See what our clients are wishing for in the carousel. Maybe their wishes echo yours?

💰 SEO Budgeting 2026 (3/3)

𝗛𝗼𝘄 𝘁𝗼 𝗔𝗹𝗹𝗼𝗰𝗮𝘁𝗲 𝗬𝗼𝘂𝗿 𝗦𝗘𝗢 𝗕𝘂𝗱𝗴𝗲𝘁 𝗶𝗻 𝟮𝟬𝟮𝟲: 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝘃𝘀. 𝗧𝗲𝗰𝗵 𝘃𝘀. 𝗟𝗶𝗻𝗸𝘀

SEO budgets for the year ahead already look different.

AI visibility sits inside that budget by default now.

Which brings us to the point: how do you split it between content, links, and technical work?

Here’s a simple framework to split your investment 👇

1. Content ✍️

👉 Refresh, don’t multiply

👉 AI wants clean facts and fresh data

👉 Budget goes to: refresh cycles + metadata сare

2. Tech ⚙️

👉 Reliability pipelines = stable AI visibility

👉 Engineering gives more visibility lift than new content

👉 Budget goes to: Structured data, feeds, ingestion fixes

3. Links & PR 🔗

👉 Invest in credibility, not DR

👉 AI reads trust from citations

👉 Budget goes to: citations, reference assets, industry signals

🎯 𝐇𝐨𝐰 𝐭𝐨 𝐬𝐩𝐥𝐢𝐭 𝐢𝐭?

Give the biggest budget slice to the biggest gap, and spread the rest across the other areas.

For some teams it’s tech. For others it’s content. For many it’s trust.

If you’re unsure where the bottleneck sits, start with our AI SEO Audit first, then move on to budgeting.

Want to know what the audit covers? The link is in the first comment.

💰 SEO Budgeting 2026 (2/3)

𝐇𝐨𝐰 𝐭𝐨 𝐏𝐥𝐚𝐧 𝐘𝐨𝐮𝐫 𝟐𝟎𝟐𝟔 𝐒𝐄𝐎 𝐁𝐮𝐝𝐠𝐞𝐭 𝐟𝐨𝐫 𝐀𝐈 𝐎𝐯𝐞𝐫𝐯𝐢𝐞𝐰𝐬 & 𝐙𝐞𝐫𝐨-𝐂𝐥𝐢𝐜𝐤 𝐒𝐄𝐑𝐏𝐬

2026 SEO budgets will look nothing like the budgets we’ve built for the last 10 years.

AI Overviews, zero-click SERPs, factual trust signals, and structured surfaces changed what SEO teams pay for.

𝐁𝐮𝐝𝐠𝐞𝐭 𝐬𝐭𝐫𝐮𝐜𝐭𝐮𝐫𝐞 𝐝𝐨𝐞𝐬𝐧’𝐭 𝐜𝐡𝐚𝐧𝐠𝐞 = 𝐯𝐢𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐲 𝐬𝐭𝐚𝐲𝐬 𝐭𝐡𝐞 𝐬𝐚𝐦𝐞.

Here’s a way to rethink your SEO budgeting for 2026 👇

💰 SEO Budgeting 2026 (1/3)

What Every 2025 SEO Report Must Include Before You Start Planning 2026

Most SEO reports look polished but don’t actually help you build next year’s budget.

A solid 2025 SEO report shouldn’t just look good. It has to show the work completed, the results you achieved, and the gaps you need to close in 2026!

Here’s the structure that helps you plan next year’s budget 👇

📊 Traffic by page groups
Commercial, product, support, knowledge base, blog.

🔍 Query split
Branded, non branded, informational, commercial.

📝 Content output
Published and refreshed items, reworked clusters, resulting uplift.

⚙️ Technical work
Indexing and speed metrics, structured data coverage, shipped tasks.

🔗 Link and PR data
Domains, authority, relevance, indexation, traffic from placements.

📍 Local surfaces
Views, actions, leading queries, category activity.

👁️ Visibility surfaces
Organic results, zero click placements, AI placements.

📈 Forecast vs actual
Projected traffic and conversions vs final numbers.

💰 Spend breakdown
Content, tech, tools, PR, contractors.

🎯 2026 priorities
Clusters requiring investment, systems to scale.

𝗕𝗹𝗮𝗰𝗸 𝗙𝗿𝗶𝗱𝗮𝘆 𝗮𝘁 𝗦𝗲𝗼𝗣𝗿𝗼𝗳𝘆 𝗶𝘀 𝘀𝘁𝗶𝗹𝗹 𝗹𝗶𝘃𝗲, 𝗮𝗻𝗱 𝘄𝗲'𝗿𝗲 𝗴𝗲𝘁𝘁𝗶𝗻𝗴 𝗰𝗹𝗼𝘀𝗲 𝘁𝗼 𝘁𝗵𝗲 𝗳𝗶𝗻𝗶𝘀𝗵 𝗹𝗶𝗻𝗲.

So if you plan to step into January prepared, this gives you a chance to move early rather than catching up later.

Here’s what you can secure right now:

✅ 𝗙𝗿𝗲𝗲 𝗦𝗘𝗢 𝘄𝗼𝗿𝗸𝘀𝗵𝗼𝗽 𝘄𝗶𝘁𝗵 𝗮 𝗽𝗲𝗿𝘀𝗼𝗻𝗮𝗹 𝗮𝗰𝘁𝗶𝗼𝗻 𝗽𝗹𝗮𝗻
A simple way to review your current setup and map next steps with our senior team.

✅ 𝗕𝘂𝘆 𝟱 𝗹𝗶𝗻𝗸𝘀 → 𝗿𝗲𝗰𝗲𝗶𝘃𝗲 𝟮 𝗲𝘅𝘁𝗿𝗮
Great for sites building trust and authority.

✅ 𝗧𝗲𝗰𝗵𝗻𝗶𝗰𝗮𝗹 𝗦𝗘𝗢 𝗮𝘂𝗱𝗶𝘁 + 𝗯𝗮𝗰𝗸𝗹𝗶𝗻𝗸 𝗮𝘂𝗱𝗶𝘁 𝗶𝗻𝗰𝗹𝘂𝗱𝗲𝗱
One review across technical signals and link profile, delivered together, so you know what to fix first.

✅ 𝗔𝗜 𝗦𝗘𝗢 𝗮𝘂𝗱𝗶𝘁 𝗮𝘁 $𝟳𝟮𝟬 𝗶𝗻𝘀𝘁𝗲𝗮𝗱 𝗼𝗳 $𝟭𝟮𝟬𝟬
For teams already thinking about visibility inside AI platforms and planning ahead.

✅ 𝗣𝗮𝘆 𝗳𝗼𝗿 𝟱 𝗹𝗶𝗻𝗸𝘀 → 𝗿𝗲𝗰𝗲𝗶𝘃𝗲 𝟭𝟬 (𝘀𝗮𝗺𝗲 𝗳𝗼𝗿 𝟭𝟬𝗸 → 𝟮𝟬𝗸 𝘄𝗼𝗿𝗱𝘀)
Useful if you want to move quicker on content and link volume without stretching the budget.

Deals close soon.
Check the links in the comments and grab your deal while it’s still live.

🚀 𝗖𝗵𝗮𝘁𝗚𝗣𝗧 𝗷𝘂𝘀𝘁 𝗹𝗮𝘂𝗻𝗰𝗵𝗲𝗱 𝗔𝗽𝗽𝘀 — 𝗮𝗻𝗱 𝘁𝗵𝗲 𝗴𝗮𝗺𝗲 𝗵𝗮𝘀 𝗰𝗵𝗮𝗻𝗴𝗲𝗱.

Now you can talk to tools like Booking, Canva, Expedia, Spotify, and Figma — directly inside ChatGPT. Search, design, plan, book — all in one chat.

Soon we’ll see Uber, TripAdvisor, Target and more joining in.

And yes, developers can already build their own via the Apps SDK (MCP).
This feels less like SEO… and more like A*O — App Store Optimization for AI 😎

The next era of discovery is here.
Who’ll build the first SEO tool for it?

𝗣.𝗦. 𝗡𝗼𝘁 𝘆𝗲𝘁 𝗮𝘃𝗮𝗶𝗹𝗮𝗯𝗹𝗲 𝗶𝗻 𝘁𝗵𝗲 𝗘𝗨, 𝗨𝗞, 𝗮𝗻𝗱 𝗦𝘄𝗶𝘁𝘇𝗲𝗿𝗹𝗮𝗻𝗱.