Capsule
Capsule :: an Experience Design Firm. Design is a way of thinking about an object, a conversation or Capsule has refused to adopt a descriptor since 1999.
We've worked indoors and outdoors. We've strategized for billion dollar industries and nonprofits. Conducted research for brands both big and small. We've given new faces to startups and facelifts to businesses over a century old. We've named everything from apples to office chairs. Rebranded schools and orchestras. Crafted experiences for grocery stores and Super Bowls. Our refusal to limit our w
07/14/2026
Our Managing Director, Surya Sukumar, went to the Fancy Foods Summer Show in NYC looking for lunch and left with a thesis. Swipe through for the highlights, her full, witty take is linked in bio.
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04/16/2026
Great design doesn’t just look good—it teaches, inspires, and sticks with you.
Part of Capsule’s work for Integrow, and its four sub-brands, was to reimagine a full ecosystem of physical touchpoints: from activity books and kit boxes packed with learning resources, to premium card decks and task cards built for hands-on engagement, all the way down to corporate stationery.
Every piece aligned with Integrow’s new brand positioning: making a real difference for educators, students, and staff alike.
Visit our website to experience the full sum of our partnership with Integrow in our latest case study—link in bio.
01/15/2026
Our latest case study features the rebrand of Minnesota Recovery Connection—the state’s first recovery community organization.
As MRC’s reach and impact expanded, we partnered with their team to bring greater clarity to how they show up through a refreshed visual identity and messaging system rooted in peer-to-peer support, public education, and advocacy. The work balances structure with humanity, creating a brand system designed to feel inviting, hopeful, and consistent across touch points.
Now live across a new website, updated collateral, and communications, the identity honors MRC’s roots while supporting what comes next.
See the full case study at the link in our bio!
12/18/2025
Select Zero Proof by Curaleaf is a hemp-derived THC seltzer designed for sessionable doses, great flavor, and an easygoing vibe.
Capsule partnered with Curaleaf to create a clean, approachable visual identity — from mark and icon systems to packaging — that helps each flavor shine while staying simple and intuitive.
See the full case study at the link in our bio.
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1220 Marshall Street Northeast
Minneapolis, MN
55413
Opening Hours
| Monday | 8:30am - 6pm |
| Tuesday | 8:30am - 6pm |
| Wednesday | 8:30am - 6pm |
| Thursday | 8:30am - 6pm |
| Friday | 8:30am - 6pm |