Hypercolor Digital
It's crucial to know how your idea fits into the competitive landscape.
01/23/2025
Some news: we are thrilled to announce the public launch of Voice Dragons! We've been building this since last summer and the site is now open for business.
Portfolio - Voice Dragons | Hypercolor Digital Todd Pierson, founder of Voice Dragons, was heavily into the production side of the video business and used voice over very often. The audio side of storytelling fascinated him. After a long career as a photographer and video producer, he decided he wanted to switch over to the audio side of the bus...
We moved from monorepo to microservices and back again!
https://loom.ly/ZMDBn3Y
01/08/2025
Founders often come to us with a product vision and a burning excitement to start development. Here's our pre-flight checklist.
https://loom.ly/dkLOtDA
Before We Code: A Product Development Checklist Founders often come to us with a product vision and a burning excitement to start development. They're ready to dive in and start building - and so are we. Here's our checklist that we go through with clients to make sure everything is ready for development.The purpose of this checklist is to build....
11/27/2024
At Hypercolor Digital, we’ve seen firsthand how closely aligned teams can lead to faster, more reliable product delivery. We’ve also seen how gaps between these disciplines can create friction and challenges.
Check out 's tips for making your design and engineering teams work in harmony: https://loom.ly/eIra1Bo
Design + Engineering: The Case for Collaboration When design and engineering come together, great things can happen—but what makes that collaboration work?
11/20/2024
🔍 Want blazing-fast unit tests for your Typescript projects?
After years of working with TypeORM in Node.js applications, we've cracked the code for efficient unit testing without the overhead of test databases.
Check out our detailed walkthrough and grab the sample code: https://loom.ly/ifGFCMA
11/14/2024
🔔 When's the last time you rage-quit an app's notifications?
As mobile app builders, we've learned that push notifications are like dinner party invites - send too many, and people stop showing up altogether.
Here are 3 battle-tested principles we use at Hypercolor Digital to keep users engaged (not enraged):
Track every push's impact - measure clicks and permission changes to spot what works
Treat marketing pushes like rare spices - use sparingly for maximum effect
Give users control inside your app - make it easier to manage than hunting through phone settings
The most valuable channels are often the most fragile. Build trust by respecting your users' attention. What's your take on notification strategy? Have you seen creative approaches that worked well?
https://wix.to/W5etdlG
11/08/2024
Premium digital products don't just happen. They're crafted.
Since 2011, we've specialized in transforming ambitious ideas into market-ready solutions for startups and small businesses. Our expertise spans custom web platforms, mobile applications, and interactive experiences – each engineered with purpose and precision.
What sets us apart? We combine deep technical knowledge with strategic thinking and lean methodologies. Every line of code serves a purpose. Every feature advances your business goals.
As your dedicated digital product team, we don't just develop software – we help build your business.
Let's Build. Together.
https://wix.to/0YuEiFf
08/09/2023
We are launching our first product feature that uses a large language model, and we will show you how to do it! https://hypercolordigital.com/spam-gpt/
06/28/2023
What if you had to go live next week?
06/21/2023
Why do we need this project, and why now?
https://hypercolordigital.com/
05/01/2023
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Minneapolis, MN