Cliché

Cliché

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Award winning, independently owned women's fashion and accesories boutique located in South West MPLS since 2004.

Cliché stays forward on trends while maintaining a classic presence. Enjoy a highly curated selections from national brands and local designers. Stay connected with us for info on upcoming trunk shows, events, special offers and sales! INSTAGRAM: instagram.com/clicheminneapolis
TWITTER: twitter.com/clichestore
SOUNDCLOUD: soundcloud.com/clichempls

06/18/2026

We’re reintroducing the OG ‘04 logo with a modern twist from 𝐁𝐞𝐥𝐥𝐚 𝐑𝐨𝐬𝐚. We want to personally thank all of you for the love we’ve received since announcing our return. Y’all are making us blush. ☺️

05/30/2026

Check out Cliché’s new ‘hood! We’re happy to join a corner of thriving community businesses at 50th and Penn in Minneapolis. Find us across from and this fall ✨

05/08/2026

BREAKING: Cliché is officially coming back to MPLS this fall 📣

Lease, signed ✅
Clothes, ordered ✅
Date, set ✅

We can’t wait to start the next chapter of our story. Watch this space for updates. Coming soon.

Remembering Delayna Payne, Owner of Cliché Boutique - Racket 01/21/2022

Thanks Racket and everyone who participated in this very touching memorial of Delayna.

Remembering Delayna Payne, Owner of Cliché Boutique - Racket Friends and colleagues reflect on the massive impact she had on the local fashion community

01/03/2022

Friends – Coming to you with heavy hearts friends to let you know of the passing of Cliché Co-Founder, Delayna Payne. Delayna was a pioneer of the early-2000s Minneapolis fashion scene and was known for her provocative, innovative styling for fashion shows and events at the shop. Her deep knowledge of historical fashion and cinema was her passion. She also had an almost psychic ability to trend forecast, which is a big reason Cliché was such an award-winning boutique for fifteen years. We are absolutely devastated and she will be missed dearly by many.

Photos from Cliché's post 01/03/2020

We’re rolling in to January with even bigger discounts! Stop by and shop our $5, $10 and $15 rack plus everything else is 35% off. While supplies last.

12/27/2019

35% off everything through December.

Photos 12/13/2019

Super sale is going on strong, hop in this weekend to snag all your faves before they are gone for good!

Photos 12/12/2019

35% off!! You won’t want to miss out on this, big time sales are happening through the end of the year, 35% off everything including bigger markdowns on past season items!

Photos 12/10/2019

Catch us always rocking matching separates.

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5001 Penn Avenue
Minneapolis, MN
55419