Shopfez
Contact information, map and directions, contact form, opening hours, services, ratings, photos, videos and announcements from Shopfez, Shopping & retail, 118 throckmorton Avenue, Mill Valley, CA.
03/21/2026
Hi everyone! 💘
We are thrilled to share what we have been working on over the last few months!! While the past 5 years as FEZ has been full of good times, great music and many, many laughs, we felt it was time to turn the page, get back to our roots and head into our next chapter.
The budding idea for a rebrand all started with Eli’s grandfather - Fred Demartini. Fred was a hard-working family man, master of vehicles both land and sky, veteran, and a man of the community. We got to talking about all of the lives our families lived! The nostalgia washed over us, and quickly snowballed into how we could bring this feeling to life, through the shop. In a moment where human connection and community are more important than ever, we knew this was right.
As we started sharing our plans with friends and family, the stories poured in. We began collecting more and more images.. showcasing joy, adventure, silliness, and of course incredible style. Our goal was clear - to celebrate a time where human connection was the center of our lives and community was king. With that, we are thrilled to re-introduce ourselves as Fred’s ().
We have been hard at work freshening up the shop and bringing in even more small production lines for men and women from around the world. We are so grateful to the amazing artists, designers and friends that have contributed. It feels deeply personal and that’s the whole point!!
Stay tuned for details on our reopening party in a couple months. Until then, come by, say hi, share a photo and a story 💘
03/16/2026
🤍
03/16/2026
We have been working on some very exciting changes (not so quietly behind the scenes) over the last few months at the shop! Stay tuned for more details this week and pardon any moving and shaking 🫶🫶🫶 We can’t wait for our next chapter and are so grateful to be part of this wonderful community 🩵
03/13/2026
🌴 new spring arrivals 🌴
03/11/2026
The Morrison Shirt by 🩵
03/09/2026
☀️ ☀️☀️☀️☀️
03/07/2026
The most gorgeous raffia bags from Gabriele Frantzen just hit the shop in time for this beautiful weekend 🌞
03/06/2026
03/04/2026
Remodel Sidewalk Sale! Poufs + Rugs 50% off. A few furniture/display pieces as marked! ❤️🩷❤️ Come on down next day or so while this weather is nice!
03/03/2026
New bags and basics for Spring 🌼
03/03/2026
New boot goofin’
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118 Throckmorton Avenue
Mill Valley, CA
94941