M. Holloway Design

Q: Can you create a logo?

A: Yes, I’ve created many, but make your whole visual presence just as strong. Then, make your product or service even stronger.

Working at Tyson Foods gave me the opportunity to touch a huge variety of well-known subsidiary brands. Equipping sales reps with sharp, detail-focused sales sheets was always a fun challenge, from concept right through to the final creative type treatments. Every detail mattered.

Helping others evolve their brands reminded me to evolve my own.

Visual identity is LIFE. Here’s a sneak peek at life beyond the logo.

M. Holloway x MWSE 23

Communicate everywhere with different touch points. I love making it happen for i9 Sports

A natural skincare brand needs an earthy but vibrant color palette.

Pencil x Pen tool = Functional illustrative logo

The key word is FUNCTIONAL. You can stylishly identify your brand without losing details at small scale.

Imagine the flex. Sketch. Build. Break. Rebuild. See the flex (twice). Those steps were taken to create the Engineered Fitness logo and icon.