Dave Lakhani

Dave Lakhani

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Dave Lakhani is widely considered the nation's top expert on applied persuasion. He is the author of

04/08/2020

My good friend Barbara Grassey is doing a training on how to develop an irresistible lead magnet, if you are new to internet marketing or an experienced marketer, Barb's training will definitely level up your game.
https://bit.ly/2x4nQoT

09/19/2018

If you have special knowledge or skills to teach, my friend and client Danny Iny has written a very interesting book on the future of learning, you can read it free right now before it officially launches. If you have an interest in learning, the future of education, and learning for companies, this book may be very interesting to you. Do me a favor and give this a share if you know anyone who would like it as well.
https://leveragedlearning.co/2018/ll/read-for-free?AFFID=366227

Game Changer: Amy Cuddy, Power Poser 07/30/2013

If you are a serious student of persuasion, this video is a must watch. If you are in sales, are a speaker or want to move forward in your career, this is doubly important. If you are a woman, this is mandatory! http://www.youtube.com/watch?v=zmR2A9TnIso

Game Changer: Amy Cuddy, Power Poser Using a few simple tweaks to body language, Harvard researcher Amy Cuddy discovers ways to help people become more powerful

How To Sell When Nobody's Buying: (And How to Sell Even More When They Are) 05/14/2012

This is what makes writing and speaking so fulfilling. I just got this email from someone who heard me talk and read my book:
"Dave,
I’m sure you remember who I am – We chatted about a year ago while I worked for a small company, ______ Doors, and you spoke in on of our sales meetings.
Since reading your book “How to sell…” I focused my efforts on professional advancement and more importantly fat commissions!
I decided to leave _____ Doors and I now work for a 10 billion dollar global organization and I truly believe it started from reading your book.
Best regards,
Scott"

Congrats Scott and everyone else who has read How To Sell When Nobody's Buying and implemented something that changed your business or your career! http://www.amazon.com/gp/product/0470504897/ref=as_li_ss_tl?ie=UTF8&tag=boldapproach-20&linkCode=as2&camp=1789&creative=390957&creativeASIN=0470504897

How To Sell When Nobody's Buying: (And How to Sell Even More When They Are) The most effective sales strategies for tough economic times Today's selling environment is tough, and only getting tougher. The old tactics are no longer working, and the current economy is only making selling more difficult. You need sales tactics and strategies that work now and fast ...

Bruce Bueno de Mesquita predicts Iran's future | Video on TED.com 04/30/2012

Many people have asked me lately what I'm fascinated by in relation to persuasion. Currently it is the application of game theory to predicting outcomes of current behavior and leveraging influence to change the outcome of or for the masses. This video is definitely worth watching and you'll understand at the end that it is all about persuasion. My favorite quote from the video "When people say to you, that's impossible, you say to them, when you say that's impossible, you are confused with I don't know how to do it." Don't miss this great talk http://www.ted.com/talks/bruce_bueno_de_mesquita_predicts_iran_s_future.html

Bruce Bueno de Mesquita predicts Iran's future | Video on TED.com TED Talks Bruce Bueno de Mesquita uses mathematical analysis to predict (very often correctly) such messy human events as war, political power shifts, Intifada ... After a crisp explanation of how he does it, he offers three predictions on the future of Iran.

This is what it's like to be shot at with an AK-47 04/14/2012

Do you have this much faith in your product and employees and how can you illustrate it so clearly? http://youtu.be/3ZzoB6xBWOI

This is what it's like to be shot at with an AK-47 Visit TACs Website: http://www.texasarmoring.com Full 1080p Video: http://youtu.be/vhESTArcrJY Texas Armoring Corporation (TAC), was tired of customers askin...

2012 Compensation Practices Infographic - PayScale 03/05/2012

2012 Compensation practices infographic, how does your company compare? http://www.payscale.com/hr/2012-compensation-practices-infographic

2012 Compensation Practices Infographic - PayScale Is your company prepared to keep its top talent in 2012? See 2011's compensation trends and learn how your competitors plan to respond in 2012.

How To Work A Room Like You Own The Place - Forbes 03/03/2012

A great reminder for salespeople (but everyone really).
http://www.forbes.com/sites/deborahljacobs/2012/02/29/how-to-work-a-room-like-you-own-the-place/

How To Work A Room Like You Own The Place - Forbes For all the benefits of social media, sometimes there really is no substitute for being there. On those occasions knowing how to work the room can make the difference between a boring waste of time, and an exhilarating event that expands your circle.

How To Hire Salespeople Who Are Exceptional - Marketing - The Bold Approach Method 03/02/2012

I mentioned that I hired a kickass salesperson and several of you had questions about how and where I find them, I put together this quick blog post to give you some answers, I'll look forward to hearing what you think. http://boldapproach.typepad.com/bold/2012/03/how-to-hire-salespeople-who-are-exceptional.html

How To Hire Salespeople Who Are Exceptional - Marketing - The Bold Approach Method I recently posted a status update on Facebook that said "I love hiring kickass salespeople and just did it again!" Immediately people began asking: Where do you get such awesome sales people? What do you for incentives and what kind of pay ...

Economics and the Brain: How People Really Make Decisions in Turbulent Times 02/26/2012

This is very brief but insightful article about how we really make decisions and why once we decide something is true we have a hard time changing our minds. The emotion of how we buy what is particularly interesting. http://neurosciencenews.com/economics-brain-how-people-make-decisions/

Economics and the Brain: How People Really Make Decisions in Turbulent Times In a 2008 paper on neuroeconomics, Stanford economist George Loewenstein said: “Whereas psychologists tend to view humans as fallible and sometime even

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