Focus Media Services

School administrators: Communication isn't optional anymore.
Our free February issue of "The Warning Bell" is live—and it's built for leaders like you. 🔔
Inside:
⚡️The 5 Communication Priorities in 2026
⚡️One sentence to de-escalate almost any situation
⚡️A must-listen podcast with a well-respected superintendent on making administrators true communicators
👉Short. Practical. Free.

The Warning Bell: Navigating School Communications The online newsletter for School Superintendents, Administrators and Public Relations Professionals to navigate the media, respond to stakeholders and control the narrative.

Your school attorney says "say less." ✋ Your community says "tell us everything!" 📣 The tug-of-war between school district transparency and legal limits is one of the topics we tackle in our November issue of "The Warning Bell." Free monthly tips to avoid the next crisis. If you're a school administrator, subscribe now!

The Warning Bell: Navigating School Communications The online newsletter for School Superintendents, Administrators and Public Relations Professionals to navigate the media, respond to stakeholders and control the narrative.

Our School Communications Newsletter cools things down in August. ❄️This month, we discuss the cold hard facts about AI in school, Coldplay, handling a reporter's cold call, how a stranger poured cold water on a marriage proposal, and more. If you're a school administrator, subscribe now. Don't leave us out in the cold. 🥶

The Newsletter for School Communicators - August, 2025 Volume 3: AI In Schools - Where to Start and What to Say⎮Crisis Headlines⎮What the Coldplay KissCam Teaches Us About a Crisis⎮Do I Really Need to Call the Reporter Back? ⎮ The Softer Side

Shiny objects really do attract attention. The #1 question we’re getting at the National School Public Relations Association’s annual Conference: “Are you giving away Christmas ornaments?” (Nope, lip balm!)

Meeting a great group of PR folks at the National School Public Relations Association’s annual conference in Washington DC. If you’re here, stop by and say hello!

Great weekend working with school superintendents and PR pros from across the country on crisis communications messaging. Next up: the National School Public Relations Association’s Annual Conference.

July's edition of our school crisis communications newsletter, "The Warning Bell" is now available. Get insight without overload. Subscribe today for timely news and strategies to effectively communicate to stakeholders in a crisis. It's free!
https://thewarningbell.beehiiv.com/subscribe

The Warning Bell: Navigating School Communications The online newsletter for School Superintendents and Public Relations Professionals to navigate the media, respond to stakeholders and control the narrative.

School Admins: We're launching a free digital newsletter, "The Warning Bell," to ensure you're prepared for the next school crisis. June's newsletter includes Building a Robust Crisis Communications Plan, The Art of the Off-the-Record Interview, Video Boot Camp: Mastering the We**am Interview, Current Crisis Trends, and more. It takes 5 seconds to subscribe!

The Warning Bell: Navigating School Communications The online newsletter for School Superintendents and Public Relations Professionals to navigate the media, respond to stakeholders and control the narrative.

Should I ever talk to a reporter "off the record"? Move cautiously, but sometimes it could save the day.

Should I Ever Talk to a Reporter Off-The-Record? - Focus Media Services We get this question a lot from public relations specialists at schools and municipal governments: should I ever talk to a reporter off-the-record? Simple question. Not so simple answer. Coming from a reporter of three […]

School admins: There's still time to join us for a lunchtime webinar today!
Register here: https://us02web.zoom.us/webinar/register/WN_FSpPT7NKScK9BlHJABhtkg

School District Admins: join us for a free lunchtime Webinar on building an effective Crisis Communications Plan. This presentation got great reviews at last month's PA School Public Relations Association annual conference. Our expert panel will guide you through the essential steps to creating a robust plan that keeps your stakeholders connected and community informed when that next "big thing" happens.

Register here: https://lnkd.in/evsyShg8