Sage Communications

Sage Communications is a full-service public relations, social media, advertising, strategy, research and events agency

Sage powers the outreach behind the minds and missions driving DC — America's social capital.

07/05/2024

Wishing everyone a relaxing Independence Day...Happy from Sage Communications!

07/03/2024

BWF's client Joselito Casa de Comidas, an authentic Spanish restaurant in D.C., was recently featured on FOX 5, sharing their dishes and menu offerings.

To view the full segment, click here: https://www.fox5dc.com/video/1473897

07/02/2024

Join Duyen Truong at The National Academies of Sciences, Engineering, and Medicine's Workshop "Impact of Media on Gender Equity Workshop" on Wednesday, July 10.

Duyen and other PR leaders will share their expertise on engaging with media in a gendered context and how to handle challenges that arise for women in the industry.

Register today: https://www.nationalacademies.org/event/43059_07-2024_the-impact-of-media-on-gender-equity-in-stemm-a-workshop

07/01/2024

Change is inevitable. Even the most successful organizations aren’t immune to the brand issues that come with market changes.

At Sage, we help member-driven associations, trade groups, consortia, standards bodies and advocates identify their place in the market and strengthen their brands.

As strategic specialists, we work collaboratively with all stakeholders to ensure our brand platform fully reflects the character of your brand. Our diverse experience supporting dozens of industries ensure we can bring fresh ideas to solve any challenge.

We’d love to learn about your organization’s story and share it with the world: https://www.aboutsage.com/connect

06/28/2024

We’re thrilled to announce the recipient of Sage Communication’s inaugural DE&I scholarship: Daniela Cossio!

The resilience, eloquence and passion Daniela displayed in her application deeply moved our scholarship committee. We’re honored to help her achieve her goals as she pursues a higher education.

Thank you to all those who took the time to share their stories with us. The overwhelming number and quality of applicants we received this year led us to decide that next year, we will award scholarships to two worthy recipients!

The DE&I Committee would also like to thank Sage’s leadership for fostering such an inclusive and welcoming environment here and empowering us to help students like Daniela get closer to achieving their dreams.

https://www.aboutsage.com/articles-news/2024/6/28/inaugural-dei-scholarship

06/26/2024

In a recent article published by C4ISRNET, Josh Hartman, Chief Growth and Strategy Officer at LightRidge Solutions, explores the importance of space superiority and how to fortify space operations.

Josh provides his thoughts on how the U.S. Space Force should approach military space operations to demonstrate dominance and ensure national security.

https://www.c4isrnet.com/opinion/2024/06/07/defining-dynamic-space-ops-what-it-means-to-stay-dominant-in-orbit/

06/25/2024

Creating a high-value brand identity involves several complex factors, including stakeholder input, competitor comparison, employee buy-in and much more.

Our innovative approach to brand management helps you develop a strategic plan to expand your brand's reach and achieve business goals.

Learn more here: https://www.aboutsage.com/brand-and-identity

06/21/2024

At Sage, we understand the joy and comfort our furry friends bring to our workday. To celebrate , we're highlighting the adorable pups that keep our Sagers company during their work-from-home days.

Whether they're providing a moment of relaxation or just a friendly face, these pets are an important part of our work lives. Check out these photos of our team and their dogs, enjoying the flexibility of our WFH schedule. 🐶

06/19/2024

On June 19, 1865, Union troops arrived in Galveston, Texas with the news that the more than 250,000 enslaved African Americans in the state were free, officially ending slavery in the U.S.

Today, our team celebrates and honors this day of emancipation. Learn more about the history and importance of : https://nmaahc.si.edu/explore/stories/historical-legacy-juneteenth

06/18/2024

Space weather forecasting is becoming increasingly important as we continue to depend on satellites for connectivity and information gathering.

Arcfield Chief Scientist Geoff Crowley dives into challenges of space weather forecasting including key considerations for enhancing forecasts through cross-sector collaboration.

Check out the full piece on Via Satellite: https://www.satellitetoday.com/opinion/2024/06/12/the-increasing-importance-of-accurate-and-timely-space-weather-forecasts/

Federal zero trust implementation hinges on actionable strategies 06/13/2024

Recently, RELI Group, Inc.'s Director of Business Expansion and Solutions Design, Will Smith, shared his perspectives in a Federal News Network piece highlighting in federal cyber plans and the importance of actionable strategies for implementation.

Will delves into understanding the ever-evolving threat terrain and shares actionable guidance in the landscape.

Read the full article here: https://federalnewsnetwork.com/commentary/2024/06/federal-zero-trust-implementation-hinges-on-actionable-strategies/

Federal zero trust implementation hinges on actionable strategies Zero trust will continue to be a centerpiece of federal cyber strategies across government, and rightfully so.

Airlines Reporting Corporation (ARC) — Results — Sage Communications 06/12/2024

Sage pursued a strategic approach to help Airlines Reporting Corporation (ARC) broaden perceptions of its capabilities and position itself as a thought leader across technology and business industries.

Our team employed targeted tactics to create a holistic picture of ARC as an employer of choice and travel intelligence leader, strengthening and advancing ARC’s brand voice in key air travel and business outlets.

Click here to view the full case study: https://shorturl.at/BwDmD

Airlines Reporting Corporation (ARC) — Results — Sage Communications Situation Airlines Reporting Corporation (ARC), an air travel data and intelligence company, wants to broaden perceptions of its capabilities, establish or deepen relationships with media influencers, and position itself as a thought leader across technology and business industries to support its

Disinformation in the Age of AI 06/11/2024

Jim Richberg, Fortinet Head of Cyber Policy and Global CISO, shared some eye-opening insights with AFCEA International's SIGNAL Magazine. He discussed how the rise of generative AI is giving bad actors an unprecedented advantage, allowing them to sow misinformation and disrupt our democratic processes more easily than ever before.

For Jim’s takeaways, read more here: https://www.afcea.org/signal-media/disinformation-age-ai

Disinformation in the Age of AI CISA tackles election security against AI threats with training, policy and international cooperation to combat misinformation.

06/10/2024

Pride Month is an opportunity to highlight the dynamic contributions and inspiring stories of the LGBTQ+ community. In June, we make space for this community to celebrate their identities and share their experiences.

It’s also a time to advocate for a more accepting world where LGBTQ+ individuals can live authentically, without fear of discrimination. While Pride Month is an excellent opportunity to raise awareness, this critical work should continue all year long.

We encourage everyone to learn the history of Pride Month, participate in Pride Month events in their area, and consider supporting a LGBTQ+ advocacy group.

Explore ways to get involved in D.C. here: https://www.capitalpride.org/events-365/events-calendar/

Making a Difference While Making an Impact with Kamala Green - Forum Insights 06/06/2024

National Government Service’s Kamala Green was recently featured on FORUM’s IMPACT podcast. In her episode, entitled Making a Difference While Making an Impact, Kamala shares her lifelong passion for helping citizens access high-quality healthcare, tips for newcomers in the federal healthcare sector and the future of healthcare delivery.

Listen to her episode here: https://insights.govforum.io/2024/05/making-a-difference-while-making-an-impact-with-kamala-green/

Making a Difference While Making an Impact with Kamala Green - Forum Insights A lifelong focus on helping others has led Kamala Green to choose positions that really make a difference. It is this focus on helping others that can helped Kamala be instrumental in shaping the agenda for health equity and the social drivers of health. Kamala Green, social drivers of health progra...

06/05/2024

On the latest episode of the Podcast by Global Results Communications, our Senior Vice President of PR Operations, Duyen “Jen” Truong discusses her upbringing and career journey in public relations, successes working alongside government agencies, and how effective PR bridges the gap between government and the public.

You can listen to her full episode by clicking here: https://ow.ly/lzh750S9VPA

U.S. International Development Finance Corporation (DFC) — Results — Sage Communications 06/04/2024

The U.S. International Development Finance Corporation (DFC) is leading the global effort to resolve critical financial challenges facing the developing world today.

Since its launch in 2020, the DFC has faced the challenge of establishing and developing a comprehensive suite of brand collateral to convey the values, mission and spirit of the new federal agency.

Sage designed and developed a series of branding materials for the new agency launch, including a new website and splash page, fact sheets, a lobby sign, a logo puzzle sign for internal purposes, thirty-second animated videos and graphics for social media.

Click here to view the full case study: https://www.aboutsage.com/results/dfc

U.S. International Development Finance Corporation (DFC) — Results — Sage Communications Situation / Challenge The U.S. International Development Finance Corporation (DFC) — originally the Overseas Private Investment Corporation (OPIC) — is a self-sustaining U.S. government agency launched in 2020, that finances solutions to critical challenges facing the developing world today. Wor...

Sigma Defense — Results — Sage Communications 05/30/2024

A successful brand awareness campaign will enable your company to reach new and current audiences through a fresh, consistent message that lays out the true impact of your products and solutions.

Check out this recent case study with Sigma Defense and learn how Sage can help you share your brand and establish your market position: https://ow.ly/bJXI50S2zbW

Sigma Defense — Results — Sage Communications Situation Sigma Defense connects the battlefield to the command to enable faster, more informed decisions for Intelligence, Surveillance, and Reconnaissance (ISR) programs across the joint services and the intelligence community (IC). This 17-year-old, mission-focused company found itself at a c

05/28/2024

🎉Congratulations to Sage on winning the prestigious National Association of Government Communicators (NAGC) Communicators Blue Pencil & Gold Screen Award, third in the Educational or Promotional Campaign category!

This award recognizes the outstanding USDA National Agricultural Statistics Service (NASS) 2022 Census of Agriculture campaign, of which Sage led media outreach and creative ex*****on.

Based on stakeholder research, Sage executed an omnichannel outreach strategy that engaged national, state and local agricultural partners; macro and micro-influencers; and national, regional and niche agricultural earned and paid media.

By collaborating with NASS, Sage developed an innovative outreach strategy, designed compelling creative and managed paid and earned media opportunities that reached the nation’s largest and most comprehensive audience of producers; while also reaching underrepresented groups.

Well done, Sage!

05/28/2024

Recently, Washington Life Magazine highlighted Profiles in Philanthropy in the D.C. Metro Area. Todd Pantezzi was recognized for his selfless work supporting the mission of The Children's Inn at NIH, and Madi Ford was featured for her devotion to the mission of the March of Dimes.

Both organizations, with the invaluable support of Todd and Madi, are striving to improve health outcomes through the power of science and community.

Learn more about their philanthropic efforts here: https://washingtonlife.com/digital-edition/

05/23/2024

In the spirit of Month, we asked our team how they practice self-care. From the responses, it's clear that Sagers make time for their passions and peace of mind in countless ways.

Spending time with furry friends, rocking out on stage and baking delicious treats are some of the many ways Sagers take care of their mental health.

Check out the images below for some self-care inspiration. Remember, even small acts of self-care in your daily life can have a big impact on your overall mental health and wellness.

05/22/2024

TOMORROW 5/23: Don't miss out on a great discussion around the best tactics for B2B thought leadership!

Sage Communications President, Julie Murphy will be facilitating a panel during the B2B MarCom Summit in Reston, VA. Learn more about this event and the great lineup of speakers below ⬇️ (includes a discount code for registration!) https://b2bsummit.co/

05/21/2024

At Sage, we aid federal, state and local government agencies in achieving their goals by designing strategic communications campaigns that deliver trackable results.

Learn more about how we can help government agencies : https://www.aboutsage.com/government

05/20/2024

Sage President, Julie Murphy will join fellow communication leaders at this Thursday’s B2B MarCom Summit to discuss today’s best B2B thought leadership tactics to help distinguish company offerings.

There will be several panels that explore different aspects of B2B marketing, advertising and communication at the event. Check out the website for a full agenda of topics and speakers: https://b2bsummit.co/

05/16/2024

The winds of change are sweeping through , reshaping how institutions engage with stakeholders. Sage understands the importance of navigating questions of value and choice amid a concerning decline in investments in public education.

Learn more about Sage’s strategic approach to forging reputations, spurring movements, building alliances and developing thought leadership across the education space: https://www.aboutsage.com/education

Sage U Fireside Chat: Lauren Neff — Spotlights — Sage Communications 05/14/2024

Lauren Neff, PR Senior Account Executive, said during a recent fireside chat as her PR career began, “I didn't know that working on social media was an option for PR. I really, really enjoyed it.”

Since her start at Sage, Lauren has had a huge impact on the social media advisory committee, working behind the scenes to build out an employee advocacy program.

To learn more about Lauren’s experience in the PR industry, social media involvement, and her love for coffee click here: https://www.aboutsage.com/spotlights/2023/05/06/sage-u-fireside-chat-lauren-neff

Sage U Fireside Chat: Lauren Neff — Spotlights — Sage Communications PR Senior Account Executive Lauren Neff discusses her career journey and the lessons she’s learned along the way.

05/09/2024

Part of is embracing all cultures and histories that make up our community. May is Asian American, Native Hawaiian and Pacific Islander Heritage (AANHPI) Month and is an opportunity to highlight the AANHPI community!

Inclusivity offers a vital opportunity to learn and grow through the perspective of others. In the communications field, especially, it is critical for representation to be all-encompassing and reflect all races and ethnicities.

This month, we celebrate and recognize the contributions and essential roles Asian Americans, Native Hawaiians and Pacific Islanders have played in our shared history.

Making a Difference in the Future for Children - Forum Insights 05/08/2024

We’re proud to work with The Children’s Inn as they provide a home for families with children, teens, and young adults participating in leading research studies at the NIH.

Recently, Jennie Lucca, CEO of the Children’s Inn, joined Forum Insights Health IMPACT podcast to discuss how The Inn serves as a partner in hope and discovery with the mission of improving health worldwide.

Listen here: https://insights.govforum.io/2024/04/making-a-difference-in-the-future-for-children/

Making a Difference in the Future for Children - Forum Insights Today we speak with the CEO of The Children’s Inn at NIH about an upcoming Gala fundraiser for the program and how she strives to make a difference in the future of children’s lives. The Gala supports the mission of The Inn to provide “A Place Like Home” to children, teens, and young adults ...

05/07/2024

It’s !

The tireless work of our dedicated public servants has a huge impact across our communities and allows our country to run smoothly.

Sage is proud to celebrate, partner with and recognize their work and many accomplishments. Be sure to thank a public servant this week! 👩‍💼👷‍♂️🧑‍🏭

Photos from Sage Communications's post 05/06/2024

Congratulations to our team for receiving two gold and one platinum Hermes Creative Awards for their work with USDA!

The projects included an illustrative video celebrating WIC’s 50th anniversary, designing a suite of digital and print creative for the Food Distribution Program on Indian Reservations (FDPIR) and a photoshoot and collateral for the Children and Adult Care Food Program (CACFP).

Congratulations again to the team on this stellar work and well-deserved recognition!

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