BEM Direct

Consider this the sign your business has been waiting for! 🏡🔨

Better underlayment. Better pricing. Direct supply.

Skip the unnecessary middlemen and get what your crews need delivered directly to you.

The universe said BEM Direct Supply. We don’t make the rules.

🌐 BEMDirect.com

Netflix documentary coming soon… 🎬🏡🔨😅

The plot? Contractors realizing they’ve been overpaying for underlayment this whole time.

Skip the middleman, buy direct, and keep more money in your business. That’s a story worth telling.

Text Underlayment 📲(612) 558-4881
🌐 BEMDirect.com

Still paying extra just because your materials pass through multiple middlemen? 🏡🔨

Going direct can change the math. Underlayment, synthetics, nails, and other essentials can meet the standards your jobs require without the traditional markup.

Same job. Smarter sourcing. Potentially 2–3x less on material costs. 👷🏻‍♂️👇🏻💙

📲 (612) 558-4881
🌐 BEMDirect.com

🚜 Underlayment delivery day… starring the self-proclaimed Forklift King.

Another load of Mercy is in and ready to hit the roofs. Premium quality, contractor-friendly pricing, and apparently forklift skills included. 💙

Thanks RoofNut Ohio!

Need underlayment for your next job? 👇🏻

📲 (612)558-4881
🌐 BEMDirect.com

Want to test Mercy? Skip the tiny sample, put it on a roof. 🏡💙

Quality is hard to judge from a small piece of material. The real test is the install: how it feels, how it performs, and what your crew thinks.

That’s why BEM offers trial bundles:
👉🏻2 rolls — $300
👉🏻4 rolls — $500

Try it on a real job before going all in. 👷🏻‍♂️🔨

📲 (612) 558-4881
🌐 BEMDirect.com

Before Mercy became Mercy, it started with three pallets nobody wanted…🏡

Back then, the rolls were branded Roofing Insights and they sat in the warehouse for almost a year.

Then one contractor tried the product on the right job, loved how it performed, and wanted more. That moment helped prove something important: when the product is right, contractors come back.

That early underlayment eventually became part of the story behind Mercy. 💙👷🏻‍♂️

Need underlayment for your next job? Text 📲(612)-558-4881
🌐 BEMDirect.com

Not every worn-looking roof means structural failure. 🏡

Those “bald spots” may be mostly cosmetic, but in high-wind areas, exposed sections can become more vulnerable to corrosion over time. Some panels can start showing their age around the 15–20 year mark, depending on the product and conditions.

For contractors, the takeaway is simple: choose materials that are built to perform now and hold up over time.

📲 (612)-558-4881
🌐 BEMDirect.com

bemdirect

Mercy is no staying in one state, it’s making its way onto roofs across the country. 🇺🇸👷🏻‍♂️🤝🏻

Contractors are choosing Mercy because it delivers premium performance at a price that makes sense. And once their crews experience the difference, the reorders speak for themselves.

Ready to see why contractors keep coming back?

Try Mercy underlayment today! ☀️

🌐 BEMDirect.com