AMRAP Social

I'll be the one to say it...

Taking a bunch of generic, cut-and-paste content, or even worse your daily WOD, is hurting your chances of turning people on social media into members.

Keep swiping for examples and tips to jazz up those posts to make them more effective.

So, you might be thinking, "Is social media really that crucial for my CrossFit gym?"

I get it. 🕒

You've got a million things on your plate, and your gym is your top priority. But here's the thing – your social media presence is the window to your gym's soul, and it's not something you should underestimate or take lightly.

Imagine this: What if the Buttery Bros knocked on your gym's door, ready to use your gym for part of their Buttery Games with a bunch of CrossFit legends? They sought you out because they saw from your social media that your gym is the perfect fit.

It happened to one of my CrossFit gym clients, CrossFit 313. I've been working with them to ensure they tell their unique story, showcase their incredible community, and embody their values in every social media post. Each post captures the essence of their amazing gym and why people should be a part of it.

➡️ But here's the kicker: what if it's not the Buttery Bros at your door but prospective members eager to join your community?

The barrier to winning them over becomes virtually non-existent because they already know it's a perfect fit and are eager to be a part of what you've built.

So, don't underestimate the power of your gym's online presence. Remember, a social media manager who understands the uniqueness of the CrossFit community can be the key to your gym's success!

👉 Swipe through for some helpful carousel tips!
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And be sure to stick around for more helpful IG tips! 😉

Mondays are for CEO days!​​​​​​​​
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As a social media manager, I spend a lot of time focusing on my clients' social media accounts, so Monday is my day to focus on my own business!​​​​​​​​
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I spend Mondays focusing on my finances, any backend updates that need to be made, writing my own social media content, and following up with potential clients.​​​​​​​​
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By taking the time to wear my CEO hat, I can FULLY focus on my clients for the rest of the week. ​​​​​​​​
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Do you love Mondays?​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​ ​​​​​​​​

This is so important! 📢 ​​​​​​​​
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When creating content, you want to add value and consider who your audience is. ​​​​​​​​
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Besides the algorithm liking it (which is good for getting more views!), but because you made content that someone thought was valuable, you may have just got a new follower. ​​​​​​​​
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And when someone gets a peek into your gym, it makes it that much easier to sell them on joining!​​​​​​​​
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All because they shared your content. ​​​​​​​​
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Think about what you have shared with someone before. ​​​​​​​​
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Was it a funny reel? 🎞​​​​​​​​
A recipe? 🍝​​​​​​​​
Some myth busted? 🤓​​​​​​​​
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Here are a few shareable ideas for you...​​​​​​​​
📲 Educational ​​​​​​​​
📲 Entertaining​​​​​​​​
📲 Recipe ​​​​​​​​
📲 Controversial ​​​​​​​​
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If you considered this post valuable, share it either in your stories or with a friend!​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​ ​​​​​​​​

Question🤔​​​​​​​​
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Have you ever seen a quote or inspirational post and it was just what you needed at that time? ​​​​​​​​
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Something relatable, put things in perspective, or got you right in the feels 🥺? ​​​​​​​​
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Now, motivational posts aren't for everyone, and that's okay! But sometimes they hit those ideal members just right 🎯. ​​​​​​​​
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If you have ever felt encouraged or inspired by a quote or a heart-felt reel, then consider adding this to your Instagram strategy. ​​​​​​​​
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And bonus - It's a great way to get engagement through people sharing it on their stories!​​​​​​​​
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Just something to think about.​​​​​​​​
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Comment below one of your favorite quotes 👇.​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​ ​​​​​​​​

When was the last time you just sat alone with your thoughts?​​​​​​​​
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You didn't pull out your phone. You didn't turn on the TV. You just sat and breathed. ​​​​​​​​
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We, as people, are busy. There is just so much happening nowadays. ​​​​​​​​
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Kids are in all kinds of programs or extracurricular activities. We are told to spend time with family, workout, eat healthily, invest, hustle, and make time for self-care. ​​​​​​​​
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But no one can do everything. ​​​​​​​​
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I read a quote once that said something to the effect that being busy is not the same as being productive. ​​​​​​​​
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So here’s your reminder to put the phone down and just sit for a bit!​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​ ​​​​​​​​

Your highlights are your opportunity to let people know about your business. 🔎 ​​​​​​​​
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It's kind of like a menu 📖 and your highlights are a la carte. Your audience can pick and choose what they want to learn about your business. ​​​​​​​​
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Some things to have in your highlights: ​​​​​​​​
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🌟 Your story ​​​​​​​​
🌟 Testimonials ​​​​​​​​
🌟 FAQ​​​​​​​​
🌟 Services​​​​​​​​
🌟 How to get started with you​​​​​​​​
🌟 Any other important information your audience needs to know. ​​​​​​​​
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Just be cautious of having too many highlights. People can lose interest if there is too much going on. ​​​​​​​​
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When's the last time you optimized your highlights? ​​​​​​​​
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Go take a look at your highlights and see how you can let your audience know about you, and give this post a like if it was a good reminder! 👍​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​ ​​​​​​​​

POV: READY FOR MONDAY 👊​​​​​​​​
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I don't know about you, but this summer has been A LOT. Between trips, my son being home, changes in routines, and most recently, a family emergency, my business has been on the back burner a lot.​​​​​​​​
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And while I'm glad to have the flexibility to do this - I'm not good with routine changes. (It's the Enneagram 9w1 in me!)​​​​​​​​
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But this week, Harris is off with his grandparents and I'm ready to dig in and FOCUS! 🤓 ​​​​​​​​
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Up this week:​​​​​​​​
- Finalizing August captions for the AMRAP Social Membership​​​​​​​​
- Strategizing content calendars for management clients​​​​​​​​
- A Reels workshop​​​​​​​​
- Fine-tuning the backend of some areas of my business to make it run smoother​​​​​​​​
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Give me a 👊 if you’re ready, too!​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​
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