Root + Beta

Our values, purpose and mission are all centered around our people - 40 of the most talented, passionate & innovative marketers working in the industry.

Who are we? We're positively dissatisfied, purposefully curious & profoundly transparent.

01.06.25 - It's the start of a new era. More authentic, curious and transparent than ever. Stay tuned 👀

01.06.25. - It's the start of a new era. More authentic, curious and transparent than ever. Stay tuned 👀

In the aftermath of Hurricane Helene, SI EQ is committed to supporting farmers and producers impacted by this devastating event. Join us in making a difference. Learn more about how you can support the recovery efforts today:

Supporting the Agricultural Community: Hurricane Helene’s Devastating Impact In the aftermath of Hurricane Helene, we’re standing alongside our clients and friends, witnessing the devastation this storm has brought to the heart of the farming community. The trail of destruction across the southeastern United States and its impact on agricultural communities is impossible t...

🎉 Wishing a fantastic birthday to one of our amazing Account Executives—and resident Swiftie—Courtney Castillo! 🎂✨

Courtney’s vibrant energy and dedication to her clients add immense value to our team. We’re lucky to have her! Enjoy your day Courtney!

A few members of our team recently traveled to Indiana to meet with our client Reynolds Farm Equipment for their Annual Review and FY’25 Planning!

We had the pleasure of meeting with Marketing Director Kyle Nagy and Marketing Specialist Kate along with CEO Michael Bode.

This in-person collaboration allowed us to effectively synergize our teams and develop very exciting ideas for the next fiscal year! Thank you Reynolds for having us. We're looking forward to another high-performing year!

This year at our team summit we had the pleasure of having Alex Cone, Privacy Sandbox Product Manager at Google, as a guest speaker!

Alex's insightful presentation on The Future of Privacy gave us a deeper understanding of Google's initiatives to enhance user privacy.

Thank you Alex for joining us!