Paramount Communication Group

Looking to promote your newsletter? Check out these ideas to get your email newsletter more attention and drive sign-ups.

5 Effective Ways to Promote Your Email Newsletter These promotion tactics are easy to use and will get your email newsletter more attention and sign-ups.

Email sender reputation can make or break your email campaign. Here are some things to consider.

Your Reputation Matters in Email Marketing. Here's How to Protect It. And a little side note; open rates matter.

A recent study looked at the impact that hashtags have on Instagram content.

New Report Highlights That Instagram Hashtags Don't Significantly Increase Post Engagement Adding hashtags to Instagram posts doesn't influence post distribution, according to this new study.

Consider these factors when looking at the best times to share content on Facebook, LinkedIn, Twitter, and Instagram.

The best times to engage on social media What content you publish on social media matters but when you publish it matters too.

This article provides a good overview of some of the latest trends impacting email marketing.

Email marketing trends in 2022: examining design, privacy and process | Econsultancy April Mullen, Director of Brand and Content Marketing at SparkPost, outlines 2022’s top industry trends for email marketers.

Optimize your marketing strategy with the perfect email newsletter template. Here are some things to consider.

How to design a newsletter template to market your business Optimize your marketing strategy with the perfect newsletter template

Big changes could be coming to Twitter. Elon Musk has said he is willing to pay $54.20 per share to buy 100% of the company.

Elon Musk offers to buy Twitter for $43 billion – TechCrunch The Twitter and Elon Musk saga is far from over as Elon Musk has made an offer to buy Twitter in an SEC filing. The billionaire has said he is willing to pay $54.20 per share to buy 100% of the company. It would be an all cash offer and would value the social network […]

Here are some ways to help your business combine your sales and marketing efforts.

Your integrated sales and marketing strategy - the how and the why We recommend regular, open communication, an understanding that each team needs the other, and an integrated sales and marketing strategy

There are a lot of options for selling digital products and goods online. Here is a list of ecommerce platforms to help you increase sales.

20 Platforms to Sell Digital Products Creators and merchants are producing innovative ebooks, courses, software, and more. Here's our all-new update of ecommerce platforms that sell and manage digital goods.

Timing is important. This is especially true in email marketing. Here are some things to consider before you send.

3 Factors to Consider When Choosing the Best Time to Send a Marketing Email Everyone’s email inbox is consistently receiving emails, especially marketing emails. These emails typically are spread throughout the day with some…

May is right around the corner. Here are a few themes, holidays, and ideas you might consider adding into your marketing mix next month.

5 Content Marketing Ideas for May 2022 The May 2022 installment of our long-running content ideas series suggests focusing on competitors, specialized reports, local content, product profiles, and "National Brother's Day."

The long-awaited edit button could finally be coming to Twitter. The company recently confirmed that it is working on a way to edit tweets.

Twitter is testing an edit button – TechCrunch The company will test a controversial feature that lets users edit tweets on Twitter Blue, its subscription service.