Phenix Rods & Accessories
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Custom Quality Rods Since then, we have added an increase in application specific models as well as a boost in sensitivity and a decrease in overall rod weight.
Seeking to expand our early 1977 fishing roots, Phenix began a journey to build the brand that our devoted following had grown to love and take our custom rods to the next level. In 2006 Phenix expanded current product lines with a much wider range of rod offerings that make use of premium design and components while still preserving our brand’s existing custom quality look and feel.
Phenix Pro Jacob Walker got his Phenix Feather 7’3 H x Swim Jig ready to get after it at MLF Stage 6 on Grand Lake! Let’s go! 💪🎣🦅
06/17/2026
M1 Walleye Rods — LIMITED TIME OFFER! 25% OFF ➡️ Use Code EYE25 at the end of Checkout! 💪🎣
https://www.phenixrods.com/freshwater-fishing-rods/m1-walleye/
Day 1 at the Pasquotank River/Albemarle Sound is underway for Phenix Pro Drew Benton! Let’s go! 💪🎣🦅
05/25/2026
Cast a line for those who gave everything. Happy Memorial Day from Phenix Rods! 🇺🇸
Another strong day on Santee Cooper for Phenix Rods Pro Drew Benton! He’s in his element again this week sight fishing all his fish and is sitting inside that the Top 10 going into semi-final Saturday! 👊😤🎣
Drew’s been locking his go-to sight fishing rod in his hands 👉 the PHENIX ULTRA MBX 7’3 XF 🔥🦅
Phenix Rods Pro Drew Benton finishes his week at Lake Murray with a 9th Place finish! He stuck to his guns sight fishing the majority of his 4-day total of 80-6 lbs ➡️ with his Phenix Ultra MBX 7’3” XH! 🔥🦅🎣
Phenix Pro Drew Benton is getting it done on Lake Murray 👉 18-13 lbs on day three has him sitting in 10th Place & fishing Championship Sunday! 💪😤🔥🦅🎣
Drew’s putting a number of rods to work this week ⤵️
Phenix Ultra MBX 7’3 XH
Phenix Virtus Red Diamond 7’7 HMF
Phenix Ultra MBX 7’ MH
Phenix Ultra MBX 7’ MH Spinning
23-13 lbs day two on Lake Murray for Phenix Rods Pro Drew Benton 👉 anchored by two giants! He’s currently sitting in 5th Place! His 7 lber came on top using the Phenix Virtus Red Diamond 7’7 HMF! 👀🔨🔥🦅🎣
Lake Murray morning preview with Phenix Pro Drew Benton! Going to be an interesting day one! Tune in 🙌🎣🦅
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Address
5250 Frye Road
Irving, TX
75061
Opening Hours
| Monday | 9am - 5pm |
| Tuesday | 9am - 5pm |
| Wednesday | 9am - 5pm |
| Thursday | 9am - 5pm |
| Friday | 9am - 5pm |