Inovar Packaging Group

Did you know digital printing reduces setup time compared to traditional methods?

Unlike flexo, digital printing does not require plates, which allows for faster job setup and easier artwork changes.

This makes it ideal for shorter runs, multiple SKUs, or frequent updates.

It also supports variable data, meaning each label can be slightly different within the same run.

This flexibility helps brands respond quickly to market demands

For consumers, sustainable packaging may mean recyclable. It may mean less plastic. It may mean reusable. It may mean packaging made with recycled materials.

For brands, the answer is much more complex.

Click here to learn more: https://inovarpackaging.com/consumers-want-sustainable-packaging-what-does-that-actually-mean/

When your first day as a label buyer turns into a crash course in packaging....

For beverage, nutraceutical, personal care, and household product brands, shrink sleeves offer significant marketing advantages by maximizing shelf impact and creating a premium consumer experience.

Click here to learn more: https://inovarpackaging.com/how-shrink-sleeves-impact-pet-bottle-recyclability/

🚨 We’re hiring in Ames, IA! 🚨⁠
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We are looking for a Bilingual Human Resources Generalist.
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What we offer:⁠
✔️ Competitive pay ⁠
✔️ Full benefits package (medical, dental, vision, life, disability)⁠
✔️ 401(k) with company match⁠
✔️ Paid time off⁠
✔️ Career growth opportunities in a rapidly expanding company⁠
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Apply now: https://workforcenow.adp.com/mascsr/default/mdf/recruitment/recruitment.html?cid=3d737c8b-4168-4fb5-ad57-5b5e8a7bdd7d&ccId=19000101_000001&lang=en_US&jobId=919264

Did you know barcode performance depends heavily on print quality and placement?

Barcodes require strong contrast, typically black on white, to scan reliably.

If placed over seams, curves, or textured surfaces, distortion can occur, making them harder to read.

Print clarity also matters. Ink spread or low resolution can affect line definition, especially on smaller codes.

Testing and verifying barcodes before production helps avoid issues at checkout and in inventory systems.

Meet Dave Gennaro, our Technical Manager, Spirits & Print Embellishments at Inovar Packaging Group!

DESCRIPTION HERE. Learn more about his journey and the impact he’s making at Inovar in our latest "Meet the Teams" blog!

🔗https://inovarpackaging.com/meet-the-team-dave-gennaro-technical-manager-spirits-print-embellishments-at-inovar-packaging-group/

Future Ink Mixer in Training

Starting with the basics: color theory 🎨

For beverage brands, limited edition packaging has become one of the most effective ways to capture consumer attention, create excitement, and increase sales without permanently changing an existing product line.

Click here to learn more: https://inovarpackaging.com/how-limited-edition-packaging-helps-beverage-brands-drive-sales/

Did you know labels can be designed to open and close multiple times?

Peel and reseal constructions use layered materials and adhesives that allow the label to lift and reattach without losing functionality.

This creates space for expanded content like instructions, compliance information, or multi-language text without increasing package size.

From a production standpoint, these require precise registration and adhesive control to ensure consistent performance.

They offer a way to add functionality while keeping packaging efficient.