Trill Multicultural
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Authentic, cutting-edge strategy for the emerging multicultural majority.
TRILL Multicultural helped bring a special moment to life in Indianapolis.
Last November, Foot Locker and PUMA surprised Decatur Central High School hoopers with the Hali 1, Tyrese Haliburton’s first signature shoe designed by Salehe Bembury, the pair he debuted in the NBA Finals.
Pink hibiscus. Bold. Future facing. Salehe’s signature design language on full display.
TRILL connected brand, athlete, retailer, and school. Aligned partners. Delivered the moment with care so it felt personal and real.
Client:
at
at mikeyc at
Agency:
Team TRILL:
🔌 Community Partner:
02/14/2026
Remembering all the Valentine’s Day babies today who celebrated the Nike V5 RNR NA 14 and Nike Dunk Low Valentine’s Day sneakers at NYC with stickers, coloring, and all the fun at our cute charm bar.
Clients:
director of marketing, Foot Locker
manager of New York community marketing, Foot Locker
Team TRILL:
02/11/2026
The sneaker industry moves at the speed of life. When Foot Locker and adidas had just four days to bring an influencer styling suite to life for Grammys weekend in LA, they called TRILL Multicultural.
Clients:
Foot Locker
Foot Locker
Conor Dunn, Foot Locker
Emilee Symonds, adidas
Erin Ensor, adidas
Team TRILL
David Rodriguez
Videography & Photography
Celebrity Stylist:
Fabrication
Video Momentactivations
Foot Locker and ASICS partnered with TRILL to light up New York for Neon Unleashed, celebrating the exclusive five-pair GEL-1130 and GT-2160 pack.
We transformed an intimate retail space into a high-impact moment, paired resourceful production with influencer relations, and collaborated closely with Foot Locker’s Stripe sales associates to elevate the in-store experience.
TRILL Multicultural helped create an immersive launch that energized NYC’s sneaker scene and let the color, culture, and moment glow.
Client:
Team TRILL:
🎥:
📸 booth:
activations
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