Perspective HTX

How to spot an inexperienced pilot..

Watch how the drone moves 🚁

Basic flying is commodity flying..

There is way too much of that in commercial real estate

It’s “good enough” and that is why your assets blend in with everything else

Intention > Depth > Focus > Increased Value 🎯

5 small visual mistakes 🎥

That’s all it takes to lower the perceived quality of a listing..

Tilted horizons.
Random drone movement.
No context.
Disorienting coverage.
Unclear access.

None of these seem major on their own but together they quietly make an asset feel average 🙅🏻‍♂️

Small details change perception
And perception is what makes an asset feel top tier 🎯

Plenty of people can fly a drone

Very few will know how to market a property 🏢

If the footage doesn’t provide any clarity or give any context what is it doing for you?

Why make the viewer take extra steps?

Good marketing REMOVES friction.
Bad drone footage creates it.

Ep 2 of 13

Perception sets expectations

Expectations set confidence

Confidence shapes action 🎯

P.s. still getting the hang of this ‘talking to the camera’ skill haha

Size really does matter 😎

This drone may fit in the palm of my hand but it can produce some pretty big results!! FPV drones that weigh under 250grams are able to create shots that were never possible before this point 🎬

If you’ve come across the videos where you see pilots flying over concerts and crowds.. through houses or bowling alleys - these are the drones producing that content 🚁

I hope this video gives you a small look into the capabilities of these drones and pushes your imagination to see how you can use them for your business! 📲

Explaining the difference between DJI drones and FPV drones is a lot easier when it’s shown visually!

I wanted to create something for future use when describing to two different styles of drones.. although this is just scratching the surface between the two - I hope it helps educate and inform those who didn’t know the possibilities of FPV prior! 📹🚁