Pollitt Signs

Did you know that some of the earliest signs were posted in Rome to proclaim gladiator matches and circuses? Historians have also found these types of posters in Pompeii and Carthage.

It can be tempting to create your signs yourself when you have a color printer, but you won't always get the best quality this way. Few things can match professional printing work.

The three main purposes of interior, on-premise signs are to influence buyer choices, encourage specific transactions, and to offer safe and efficient guidance to consumers.

One of the most important aspects of a sign is its shape. For example, rectangular signs typically give information to the public, whereas circular signs usually represent rules that people must follow.

When it comes to creating effective signs for your business, size matters. Bigger signs naturally draw more attention than small signs and they can use larger lettering that's easy to read.

Simply having the signs for your business professionally made may not be enough to get the look you desire. Professional installation can make a world of difference when it comes to quality.

The U.S. does much of its sign business with the same countries, according to the U.S. Census Bureau. In 2006, 75 percent of imports came from Canada, Mexico and China while 67 percent of sign component exports went to Canada and Mexico.

When neon signs were first produced, they were extremely labor-intensive and relied on materials that were somewhat rare and costly. Designs that were more intricate required extensive amounts of time to create since a professional had to bend each glass tube individually.

Using strong primary and secondary colors on promotional signage is one of the best ways to get customers' attention. Primary colors include red, yellow, and blue, and the secondary colors are green, orange, and purple.

Consult with an experienced sign maker who can offer suggestions on the best sign choice depending on your advertising needs and whether the signs will be indoors or outdoors.

One type of sign that enhances advertising effectiveness is a changeable copy board, also known as an electronic message center. This type of sign provides space to advertise time-dependent messages and can be controlled electronically or manually.

Have you ever seen the 3-D signs where the business's name jumps off the rest of the sign? You can create this eye-catching look by fabricating custom letters for your sign.