Cull Group

If your website doesn’t ask visitors to take the next step, you’re missing out. Yet, according to Sagapixel, 70% of small business websites don’t include a call-to-action.
Ours always do. Contact us to start building a site that converts.

This year, Grand Rapids has been celebrating 175 years, and Cull has been lucky to spend our over 50-year history here. The Grand Rapids Public Museum’s photo exhibit, “175 Pictures for 175 Years,” is an insightful look back at our city’s story. Catch it at the Gerald R. Ford Museum lobby through November, or explore it online at GRPM.org/gr175

We recently partnered with Peterson Farms, a leader in high-quality fruit products, to refresh and reorganize their website—shifting the focus to better highlight product packaging, adding new brand pages, and updating visuals and content that make their fruit shine. 🍎✨ Could your website use a strategic refresh? Let’s talk.

We brought the beach to the browser in this digital banner for Old Orchard’s Guava and Mango Nectars. 🍹🌴 Whether the CTA is “Find A Store” or “View Collection,” the message is clear: refreshment starts here. Want ads that click? Let’s make magic.

According to Reboot, using signature colors can lead to an 80% increase in consumer recognition of your brand—evidence that thoughtful color choices in your branding, as well as collateral, are a powerful way for customers to remember you. 🎨 With decades of branding experience, Cull Group knows how to put color to work to make your identity unforgettable.

Source: https://www.rebootonline.com/blog/what-importance-colour-brand-recognition/

We loved crafting these bold, farm-fresh labels for Country Dairy’s sour cream and French onion chip dip—bringing taste and tradition to life in the cooler! Looking for standout design work to showcase your product on the shelves? Reach out today!

Fresh, fun, and full of flavor! We brought the taste of the season to life with a vibrant summer hero image for Old Orchard Juices. 🍉☀️ Need a standout seasonal design for your site? Let’s make something attention-grabbing together—drop us a message!

Just like our work, the 4th of July is full of color, flashy moments, oohs, and ahs! Have a great time this Independence Day from all of us at Cull Group.

96% of marketers say video boosts their brand awareness, and 88% say it generates leads. 🚀 Is your business ready to put video to work for your business? Let’s create something powerful together—reach out to us today! 🎥✨

Source: Wyzowl Video Marketing Statistics 2025

Mark your calendar for June 14! Eastown’s Bizarre Bazaar is bringing the energy of a carnival, craft beer, food trucks, live music, and 50+ artists to our neighborhood—fun for the whole family from 9–5! Don’t miss it! 🌞🎪🎶

We were proud to partner with Highland Plastics on this bold booth for Hannover Messe 2025—designed to spotlight Kelvinite, their innovative flame retardant materials. 🔥 Planning your next trade show? Let’s build something remarkable together.

Happy Birthday to our illustrious leader, Jeff! 🎉 May your wisdom age like wine, and your tricks stay forever youthful.