Bohringer Creative

Here’s a social media post you can use or modify to your liking and platform: “I recently guested on PracticeCare, a podcast devoted to help private practice owners stay private. We talked about Getting a Dental Website to Stand Out. Please listen and share the episode.”

Gary Bohringer on Gettng A Dental Website To Stand Out Since dentistry is so competitive for patients, what does it really take for a dental website to stand out from the crowd? Gary Bohringer has the experience to know. Gary Bohringer owns and operates Bohringer Creative. Gary is a creative marketing strategist who helps small- and medium-sized busines...

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EMIT Associates EMIT Associates is your single source for integration of the front-end and back-end of your business. With training, software and collaboration our team will grow your team.

System Integration – Hold the Keys to Business Success Making Your Business Hum - Front-End and Back-End System Integration The advancement of information technology and the revolution of e-commerce have made a way for the needs toward more efficient computing.  Running an online business requires having a front-end system that will handle the interacti…

Bullseye! How to define your target audience http://wp.me/p4XPFS-2UM

Bullseye! How to define your target audience Bullseye! How to define your target audience Ahhh! Finding the perfect customer. It is the million-dollar question — isn’t it? I was just at a business lunch with a dozen or so business owners and we were each asked to share what our target customer is and do you know what most of them said? Ummm! Yep that is right you did not read wrong they stammered and said Ummm then it was followed by — anybody that needs my services. [ 449 more words. ]

Is He Worth It? Understanding a Customer’s Value! http://wp.me/p4XPFS-2UH

Is He Worth It? Understanding a Customer's Value! Figure out what a customer is worth to your business! This is an area of business that many entrepreneurs overlook but it is important when we think about marketing, budgeting or just about anything related to how your business works. Here it is: What is each customer worth to you over his lifetime? You may ask yourself what is the big deal? [ 339 more words. ]

Fine Print — Really? http://wp.me/p4XPFS-2UE

Fine Print — Really? Why print is still viable in our digital world! I have heard it said over and over again that ‘print is dead’! I couldn’t disagree more and here are the reasons why. When it comes to direct mail – you know – junk mail as it is often referred to. If you compare response rates to that of it’s digital counter part, um… [ 179 more words. ]

What’s your favorite position, um — positioning? http://wp.me/p4XPFS-2Ux

What’s your favorite position, um — positioning? What’s your favorite position? When it comes to marketing your product or service positioning is key to outsmarting the competition! Few entrepreneurs think about positioning in when they hang up their shingle. Positioning is a vague and mysterious concept to many. Simply put — positioning is finding a hole or need in the market and filling it. What a customer or prospect does is they will attribute a key word or phrase in their mind about your business and store it away. [ 380 more words. ]

Benefits vs. Features Understanding the Difference http://wp.me/p4XPFS-2Ue

bohringer.com Benefits vs. Features and Understanding the Difference and the Role they Play Whenever you're starting any kind of marketing campaign understanding the customer is a key component. Who are you reaching out to? What demographics are you trying to target and all that stuff. Once you have those things figured out you need to think long and hard about the features and benefits of your product or service. [ 372 more words. ]

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Wisdom from a Hamster

BOHRINGER CREATIVE | Direct Marketing Agency What I learned about business from the loss of a family pet! Earlier this week my daughter was hysterical over the loss of her beloved pet hamster, Rosie. We had her for a long time, about a year, since our … Continue reading →