Tunheim Law LLC

Food for thought when designing a logo...especially for businesses who tout themselves as eco-friendly, but may be a good business practice for all.

How to make famous logos more eco-friendly Could big brands save millions and help preserve the environment just by slightly changing their logos to use less ink? French designer Sylvain Boyer thinks so.

Interesting article on brands' quests to not become generic.http://www.theatlantic.com/business/archive/2014/09/kleenex-is-a-registered-trademark-and-other-appeals-to-journalists/380733/

"Kleenex Is a Registered Trademark" (And Other Desperate Appeals) To protect their products' names, the makers of Botox, Xerox, and Tabasco are advertising directly to the people who write articles about them.

One of my clients is hosting a giveaway of her diagrammed tea towel sets; details below to enter.

To make your spring cleaning more fun, we're hosting our first giveaway! We're giving away three sets of 6 tea towels: 2 SLR camera towels, 2 Big Ben towels, 2 holga towels. To enter, repost this photo, tag it and be sure to follow us! Tag a friend for an additional entry. We'll announce the winner on Tuesday March 25!

You can find me over at Dear Handmade Life today, with a guest blog post on intellectual property tips. I hope to see some of you at Craftcation, which is just over a month away!
http://dearhandmadelife.com/protect-your-business-tips-on-intellectual-property/

protect your business: tips on intellectual property, trademark + copyright - dear handmade life *editor’s note from nicole s.: When I started my first ‘real’ (not the refrigerator box stationary shop on my front lawn when I was six) business random nicole, I didn’t even have money to buy the fabric to make my purses. So, I intercepted my friend’s jeans on their way to the salvation army donati...

3 days left for early bird registration pricing to attend Craftcation 2014 in Ventura, CA. I will be leading a workshop on intellectual property matters for the small business owner, participating in round table discussions and holding office hours. Visit http://craftcationconference.com/ for more information.

I'm excited to announce that I am a presenter at Craftcation 2014, held in Ventura, CA April 3-6. I'll be speaking about intellectual property issues and pointers for small business owners, holding office hours to chat with people one-on-one, and checking out as many other sessions as possible. This is a fantastic conference, and the fact that it's held on the beach in April isn't shabby, either. If you're interested in attending, check out www.craftcation.com (early bird registration ends Feb 15).

Good news for my clients with trademarks in China, or for those that do business there and are thinking about expanding their intellectual property rights.

INTA Welcomes New China Trademark Law Following several years of study and revision, China’s Standing Committee of the National People’s Congress has passed new trademark law provisions that should improve trademark ow…

Thoughtful interview with Beth Hilden of Namelancer on creating a successful business name... http://vinestreetcommunications.com/blog/best-practices-for-creating-a-successful-business-name-an-interview-with-a-brand-naming-expert/

Best practices for creating a successful business name What are the secrets to a successful business name? What are the biggest mistakes when renaming a company? Discover these answers and more...

I wrote a guest blog today with some introductory intellectual property information for Launch.Grow.Joy--http://www.launchgrowjoy.com/what-is-intellectual-property/

What is intellectual property and what does it mean for your business? - Launch Grow Joy If you own a business or are developing a brand, you undoubtedly have heard the term ‘intellectual property’. Some of you may have efficiently filed the term somewhere in the back of your brain in the ‘Down the Road’ or “Boring But I Guess I Should Take Care of it Someday” file depending on your or...

Lovely pieces from Clementine Porcelain (www.clementineporcelain.com)...check them out online to read about their mission to alleviate child hunger.

Interesting NYT article on selling directly vs. wholesale--while it certainly pertains to my clothing company clients, many smaller businesses find themselves grappling with the same decisions.

Clothing Companies Try to Sell Directly to Consumers Many new apparel brands have decided to forgo the traditional wholesale route of selling through multibrand boutiques and department stores, but it is not for everyone.

Do you manufacture or sell your products internationally, and in China in particular? Intellectual property fraud is strikingly common in China, and it is almost always cheaper for a company to register its IP in China than to litigate whether it falls under an exception that China will recognize in the event of fraud.