Beer Honest Co.

"As of 2014, women consumed 32 percent of craft beer produced in the U.S...But as of 2016, only 25 percent of craft beer drinkers were women...And it’s at least possible that that has something to do with the fact that no one in the industry seems invested in a craft beer revolution for women."

Seems like could capitalize on a little equality... How can they better market to women?

Why Is No One Marketing Craft Beer to Women? Craft beers can have some... interesting names. Names that aren't particularly great for women. But why don't women in beer seem to care?

Do you even craft beer, bro? Do you know what the three attributes that define are? Here's an article by PourMyBeer that'll set you straight.

https://pourmybeer.com/thats-not-craft-beer.html

You're Not Drinking a Craft Beer | Pour My Beer

How do you feel about selling out to "big beer"?

"For all of the wrangling and shady dealing that AB-InBev and MillerCoors are conducting in the American beer market, equally disturbing is the propensity of beer geeks and even food & drink publications to rationalize and apologize for the buyouts and practices that are currently driving craft beer into the most dangerous situation it’s faced in more than a decade."

https://www.pastemagazine.com/articles/2017/05/the-straw-man-arguments-of-craft-beer-sell-outs.html

The BS Arguments of Craft Beer Sell-Outs: How Brewery Buyouts Hurt Craft Beer Craft beer sellouts have no shortage of rationalization for why buyouts don't hurt the beer industry. Here's why they're all full of BS.

Upset about AB-InBev's purchase of Wicked W**d Brewing? You aren't alone.

"...the reaction to the acquisition announcement is clear: independence matters because beer is not just about what’s in the glass — it’s also about who is behind the brands, their ethos, ethics and business behavior."

https://www.craftbeer.com/craft-beer-muses/brewers-reaction-ab-inbevs-acquisition-of-wicked-weed-brewing

Small Brewers Have Strong Reaction to AB-InBev's Acquisition of Wicked W**d Brewing | CraftBeer.com AB-InBev's acquisition of Wicked W**d Brewing has generated a strong reaction from other members of the small and independent brewing industry.

"...I’m beginning to wonder if the fast-growing popularity of these small-batch breweries and their products is more a fad associated with a decent economic expansion rather than a true change in the American beer drinker’s taste buds."

What do you think? Is the industry over-carbonated?

Are craft breweries in a beer bubble? I love going to small craft breweries and sampling their beers. But I’m beginning to wonder if the fast-growing popularity of these small-batch breweries and their products is more a fad asso…

Did you know you could ? Yup, you can....kinda.

Check out ReGrained and how they've built a symbiotic relationship between themselves and urban for a tasty win/win.


https://www.regrained.com/

ReGrained | Eat Beer. | Sustainable Supergrain ReGrained fights food waste at the tap by upcycling "spent" grain harvested from craft beer into healthy, delicious, and sustainable food.

Need more reasons to care about ? You can find some solid ones in this Boomer article.

https://www.boomermagazine.com/reasons-to-care-about-craft-beer/

Reasons to Care About Craft Beer | Boomer Magazine Why should you, a baby boomer, care about craft brews? Here are at least 10 reasons to care about craft beer.

Craft Beer Week may have passed, but let's beer honest, the world still needs it... Beer it forward this weekend!

10 beneficial excus...reasons for pouring a pint from the BeerSmith!

Top 10 Surprising Benefits of Drinking Beer I bet it comes as a surprise that beer or any other alcoholic drink for that matter can be beneficial for our health. Well, it can! While wine is good for your heart, beer has up to ten health benefits starting with bone breakage risk reduction to warding off mental decline. Obviously, we cannot ne...

The customer is always...right? Here's an opportunity to move with the market.

"Heady IPAs are out, and low-alcohol styles are in. But that’s right in the middle of Big Beer territory" - MarketWatch

Craft brewer’s latest problem: Drinkers want weak beers Heady IPAs are out, and low-alcohol styles are in. But that’s right in the middle of Big Beer territory, writes Jason Notte.

Another great example of how is mobilizing entrepreneurs, building community and local economy.

Hey Beer Guy offers a 14-tap "14er" draft trailer, mobile bar, beer-tending services, craft beer consulting, beer education & more in the Glenwood Springs, CO area.

Let them cater to your event's thirst!

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