SPORTS ALABAMA
Sports Alabama is the official "state sports initiative" charged with attracting sports tourism events to Sweet Home Alabama!
The Alabama Sports Initiative (Sports Alabama) was created in 2006 to help members of the Alabama Association of Destination Marketing Organizations (AADMO) participate in sports trade shows while positioning Alabama as a unique sports destination. Thanks to the support of State Tourism Director Lee Sentell, Sports Alabama was funded and established as a cohesive team of Convention & Visitors Bure
06/12/2026
🏅 Let the Games Begin!
The 43rd Annual Alabama State Games kick off June 12-14 in Birmingham, bringing together thousands of athletes from across the state for Alabama's largest Olympic-style sporting event. From youth competitors to adults, athletes will showcase their talents across more than 20 sports while celebrating competition, sportsmanship, and the spirit of Alabama. a weekend of competition and celebration.
https://inbirmingham.com/event/alabama-state-games-opening-ceremony/
06/09/2026
Sports tourism is about more than competition—it's about showcasing the communities that make Alabama a great place to visit, play, and stay.
As a member of Sports Alabama, Visit Cullman, Alabama continues to highlight everything that makes its destination special. Check out their new hype video and see why athletes, families, and fans love spending time in Cullman both on and off the field!
Visit Cullman This is "Visit Cullman" by Red Sage on Vimeo, the home for high quality videos and the people who love them.
On June 9, Jordan-Hare Stadium will transform from a college football powerhouse into an international soccer stage as reigning World Cup champion Argentina takes on Iceland in a highly anticipated Road to '26 match.
With kickoff set for 7:30 p.m. CST, fans will have the opportunity to watch one of the world's most celebrated national teams as they prepare for the 2026 FIFA World Cup. Events like this showcase Alabama's ability to host world-class sporting events and bring international visitors, media attention, and economic impact to our state.
From college football Saturdays to global soccer nights, Alabama continues to prove it's a premier destination for sports tourism.
Who's ready to see international soccer under the lights at Jordan-Hare? ⚽🔥 Check out Visit Auburn-Opelika for more info!
06/02/2026
⚾ Alabama is the center of the college baseball world this weekend!
For only the second time in NCAA history, one state is hosting THREE NCAA Division I Baseball Super Regionals in the same weekend—and that state is ALABAMA.
🏟️ Troy Super Regional
🏟️ Auburn Super Regional
🏟️ Tuscaloosa Super Regional
Thousands of athletes, coaches, families, and fans will travel to Alabama communities, filling hotels, restaurants, and local businesses while creating an incredible atmosphere for college baseball.
This is sports tourism in action—driving economic impact, showcasing our destinations, and putting Alabama on the national stage.
Good luck to Troy, Auburn, and Alabama as they battle for a trip to Omaha! ⚾🔥
2026 NCAA baseball tournament: Bracket, schedule, scores for the Men’s College World Series Here is what you need to know about the 2026 NCAA DI baseball tournament, including the bracket, scores and schedule for the Men's College World Series.
04/23/2026
Viva Las Vegas for the 2026 Sports Events & Tourism Association Symposium
10/16/2025
Great Day 1 at TEAMS Conference & Expo highlighting all Alabama has to offer! We are thankful for our entire team’s effort in promoting !
10/14/2025
The calm before the storm at TEAMS Conference & Expo 2025!
10/11/2025
A Brief History Of Pickleball in Opelika Opelika’s Early Investment Long before pickleball became the fastest growing sport in the country, Opelika was already investing in its future. In 2019, the city opened a 24-court covered, individually fenced, and lighted facility at the Opelika Sportsplex. The courts are free to use and open...
09/19/2025
🚴♂️Dothan is hosting the USA BMX Gold Cup Championship Series this weekend at Circle City BMX Track. Check the schedule to catch a race! 🚴♀️
07/23/2025
Not being biased or anythng, but we’d highly recommend a few of the spots mentioned in this article! Thanks for the coverage Sports Destination Management!
Versatile Venues: Sports Complexes Across the Southeast Offer Entertainment Beyond the Event It’s always a great idea to explore the possibilities of some of the sports complexes in the southeast region. Throw in a dash of Cajun or southern comfort food and a pinch of relaxation on a sandy beach or a country backroad bike trail for the perfect recipe for a family-friendly sports tourism d...
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P. O. Box 2349
Decatur, AL
35602