Jetpack

We’re excited to share the launch of the new website we designed and developed for the Elevar Fund.

As an organization focused on supporting impactful work in areas like environmental stewardship and entrepreneurship, Elevar Fund gave us a strong foundation to build from creatively.

We took cues from that environmental focus, incorporating natural textures and organic edges throughout the design. Alongside that, we developed a new icon set and refined their existing focus area iconography to create a more cohesive visual system across the site.

Appreciate Kim and the entire Elevar team for being such great partners throughout. 🌱
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Dayton tips off tonight and we hope you’re watching and sporting your favorite Flyers gear. If not, we’ve got you covered.

Check out our Flyer-inspired Dayton, OH typography tees, available in three colorways at 🔗 goods.madebyjetpack.com!

Go Flyers! 🏀
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Wishing you all the luck & fortune possible this St. Patty‘s Day. Have fun, be safe, and cheers all around! 🍻
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Finally, to wrap up all the awards talk, here’s a closer look at our 2026 client Christmas gift, Season’s Eatings. This year we were inspired by the classic school lunch and included a custom printed lunchbox, sandwich-shaped coasters, a carton of Eggnoggin with a branded beanie inside, and a ‘Cool Santa’ enamel pin for good measure. These gifts are always a labor of love for the Jetpack team, so we were thrilled when the judges awarded the project two Gold ADDYs, one for the gift and another for the illustrations themselves. Huge thanks to our clients who trust us with their brands and are truly the reason for the season.
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We’re still celebrating a great night at the 2026 Dayton AAF Advertising Awards and wanted to highlight the work that was recognized this year. We picked up Silver ADDYs for the BioDye website and Perrywinks branding, along with Bronze ADDYs for the Wolverine Advanced Materials website, the Jetpack Social Club branding and campaign, and the Kid Clubhouse check-in app. Big thanks to all of our clients who trust us with their brands and make this work possible!

Be sure to check back tomorrow when we finally share our 2026 client Christmas gift, the project that took home two Gold ADDYs. 🍾
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We had a great night at the AAF-Dayton 2026 American Advertising Awards, bringing home 8 awards including 2 Gold ADDYs (aka Hermes Heads).

Huge thanks to the judges, AAF-Dayton, and to our incredible clients who make this work possible.

Stay tuned this week as we share the projects behind the wins. 👥
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“Sometimes life can feel like it chops you down... but what comes next can be something unexpectedly beautiful.” – Lexi Pauley

As we wrap up another year of Jetpack Social Club, we’re honored to close things out with a piece from Lexi Pauley, a New Carlisle, Ohio–based illustrator and creative.

This piece was inspired by a season of life that’s been both challenging and transformative. It explores the idea that even when life cuts us down, we’re not finished, we’re reshaped. As a mom, Lexi has been navigating how to create magic, meaning, and beauty for her kids even during hard moments, especially during the holidays when it’s easy to get swept up in chaos and checklists. The work serves as a reminder to slow down and notice the small moments that bring sparkle to the season, even the quiet, ordinary ones.

Lexi’s creative process is guided by feeling and intuition. With a fine art background and experience across both physical and digital mediums, she lets the vibe of a piece determine the style it takes. Humor often finds its way in, helping balance heavier themes with warmth and humanity.

Currently a stay-at-home mom, Lexi takes on freelance work and collaborations from time to time to keep her creative practice flowing. The best way to connect with her is on Instagram .pauley.

We couldn’t think of a more thoughtful way to close out 2025, reflecting on growth, resilience, and looking forward to who we might be in the year to come. 🎄

We’re all still recovering from stuffing our faces on Thanksgiving, but we couldn’t be more thankful to have collaborated with Columbus-based illustrator and maker, Collin Williams, for November’s Jetpack Social Club.

Collin’s piece bursts with the spirit of the season: bright colors, good food, and a little whimsy (yes, that’s a gigantic snail). His work often celebrates nature’s vibrancy, pulling inspiration from his woodland upbringing and a lifelong fascination with plants, critters, and color.

Balancing pattern, texture, and composition, Collin approaches design like a song, tuning each detail until the piece feels harmonious. It’s a tricky balance, especially when playing with bold palettes and intricate forms, but Collin’s eye for rhythm and restraint keeps everything beautifully composed.

When he’s not crafting illustrations or building his ever-growing line of products for Collin Makes Magic, you can find him at local markets across Ohio and beyond, including the German Village Makers Market, Not Your Mama’s Craft Market, and Porter Flea in Nashville.

See more of his work (and maybe snag something magical) at CollinMakesMagic.com or follow him on Instagram . 🍄‍🟫
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