Search Pros

The future of ecommerce search: Insights from 200+ retailers

Shoppers want fast, accurate, and personalized search results. But many online stores still struggle to help people find what they need. A new report from 200+ retailers shows how AI is changing that, making search smarter, faster, and better at boosting sales.
Want to see what’s working in 2025? Grab the full report.

https://searchengineland.com/the-future-of-ecommerce-search-insights-from-200-retailers-452709

8 Best Social Media Analytics Tools To Use in 2025

The blog lists the 8 best social media analytics tools to use in 2025 for tracking performance and improving strategy. Tools like Sprout Social, Hootsuite, Google Analytics, and BuzzSumo help monitor engagement, reach, and audience behavior. Some offer advanced features like competitor analysis, content suggestions, and reporting. These tools support marketing decisions across platforms like Facebook, Instagram, and LinkedIn. Choosing the right tool helps businesses improve their social media results effectively.

https://www.webfx.com/blog/social-media/social-media-analytics-tools/

Start-Up Automotive Parts Business Achieves 531% ROAS in 7 Months

Struggling to get real returns from your Google Ads? Power Stroke Products was in the same boat—until they partnered with us. In just 7 months, this startup automotive parts brand hit 531% ROAS, generating over $74K in sales from just $14K in ad spend. We focused on conversion-driven campaigns, smart keyword targeting, and continuous optimization—even expanding to Bing Ads. Get your free growth plan today.

https://searchpros.com/case-studies/start-up-automotive-parts-business-achieves-531-roas-in-7-months/

Beckett Simonon Sees an Annualized ROI of 237% on the DXO Program™

Beckett Simonon saw a 237% ROI after joining the Digital Experience Optimization Program™ by The Good. By aligning their ethical values with customer touchpoints and improving the shopping experience, they boosted conversions by 5%.
Clear storytelling + UX testing = smarter growth. A great example of data-driven optimization done right.

https://thegood.com/results/beckett-simonon/

Snow Teeth Whitening: 2.4x Increase In Purchases & A Total Inventory Sellout

Snow Teeth Whitening launched with one bold goal: sell out completely, and they did just that. With smart Facebook ads, influencer content, and a powerful BOGO offer, they hit a 2.4x increase in purchases and sold out during the most competitive time of year.
23,000 families also received free dental care thanks to Snow’s mission-driven model.

https://commonthreadco.com/blogs/coachs-corner/snow-case-study

How To Do Email Marketing For Photographers

Social media is great, but email helps photographers build real client relationships.
With the right strategy, your inbox can become your biggest business asset. Learn how to grow your list, send beautiful emails, and turn subscribers into bookings.

https://www.smartsites.com/blog/how-to-do-email-marketing-for-photographers/

Retail Trends Masterclass: Consumer behavior is changing, is your marketing?

Consumer behavior is changing fast. Are you keeping up?
Shoppers now want more than just products. They want relevance, purpose, and loyalty that goes beyond discounts.
Join the Retail Trends Masterclass to learn how top brands are adapting with pop-up shops, hyper-personalization, and bold strategies. Save your spot now.

https://searchengineland.com/retail-trends-masterclass-consumer-behavior-is-changing-is-your-marketing-440180

Experiential Marketing: Examples, Strategies, and Best Practices

Want people to remember your brand? Let them experience it. Experiential marketing creates real moments—pop-ups, product demos, AR, and more—that people talk about and share.
From Glossier to local bakeries, brands big and small are making lasting impressions. Check out strategies and examples that work.

https://neilpatel.com/blog/experiential-marketing/

Nonprofit Sees $1M in Top Line Revenue from Improved Google Ads Management

A nonprofit grew its ecommerce sales to $1M+ using smart Google Ads and Grant strategies.They scaled seasonal products, optimized spend, and got a 484% ROAS. This proves that purpose and profit can go hand-in-hand. Want to unlock this kind of growth? Get a free strategy.

https://searchpros.com/case-studies/non-profit-1m-top-line-revenue/

DTC Furniture Maker Fully Turns An Out-of-stock Issue Into A 75:1 ROI

What do you do when your best-selling product is out of stock?
Fully turned a challenge into growth, partnering with The Good to improve site experience and boost sales of other products. The result? A 75:1 ROI and nearly 6% lift in conversions, all from smarter UX and strategy. See how great digital experience leads to real business wins.

https://thegood.com/results/fully/

Coola: From In-Store to Online with 140% YoY Growth

Coola grew 140% year-over-year by going from in-store to online with smart digital ads.They used creative testing, product funnels, and seasonal messaging to turn views into sales. The result? More repeat buyers, more in-store sales, and a winning online strategy.See how strong an ad strategy can fuel real growth.

https://commonthreadco.com/blogs/coachs-corner/coola-case-study

SMS Marketing Vs. Email Marketing: Determining The Best Channel For Your Business

Email or SMS, which is better for your business? SMS gets quick attention with higher open rates, while email is great for sharing more details and building long-term relationships. The smartest brands use both to get the best results.
See how SmartSites helps you do it right

https://www.smartsites.com/blog/sms-marketing-vs-email-marketing-determining-the-best-channel-for-your-business/