Kevin Craft Co.

A shot of my desktop today. These were different versions of that cat icon I worked on

I got featured in this beautiful book! ✨

Some more shots from working with the team

Serum bottle design for Circera. I wanted to keep things as minimal as possible to show off the product. ⁠⁠⁠⁠⁠⁠⁠⁠⁠

I never really post pictures on here of myself but I figured it might be nice to see the designer behind the work for once. This is my home office. I take a lot of pride in it as it's been it's own project for the past year and half. I love my Alan Peters bicycle print and taking care of my plants gives me life ☀️ 🌱

I'm just old school, I have to draw on graphing paper when I do logos. Sketching on my tablet feels weird still.

This is a coffeeshop concept I worked on. I wanted to show just how many marks happen when I create a new logo. A LOT! I came with a lot of them before I ultimately went with the circle diamond inside of the C. The concept of the coffee shop (changed the name for this) was a space that was created out of shipping crates. I knew there should be some geometric element that enclosed the coffee drip. I also love logos that are modular and can be taken apart to make different sized logos for different purposes (final slide). ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This is how it happens! I've been using free plan to update my Instagram. Instagram is tough! It requires so much effort and tbh sometimes I just don't feel like posting anything. That's why it's great having a system like this. I spend 1-2 hours each month getting a months worth of content ready for my page be it logo concepts, brand strategy advice, photos of my designs etc.

Some coffee marks I've been working on.

I've gotten to work with some amazing clients over the years. Here are some of the thoughtful things they've said about my work. ❤️

The Best of the Best! My logo portfolio is out! - https://mailchi.mp/2f30e9659e7d/logofolio2019-10025300