True Friend

True Friend

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True Friend™
Personal care that truly cares 🫶🏻
Non-toxic, effective products you can trust 💜
Deodorants, soaps & sponges 🌿
Shop products ⬇️

08/11/2026

I started True Friend because I was tired of brands that said they cared about you and then filled their products with the cheapest junk they could find.

So I made the thing I wished existed. Non-toxic, actually effective, every ingredient listed- transparency through and through. I named it True Friend because that’s the standard I wish was the norm: a true friend wouldn’t put something on your body they wouldn’t put on their own family.

I’d rather grow this slowly and keep customers at the forefront than fast and only profit driven.

If you’ve been looking for a brand that just tells you the truth, stick around. I’m building this one out loud. 🫶🏼



08/10/2026

Note to self: don’t pour from that angle 🫡



08/07/2026

Note to self: don’t pour from that angle 🫡



08/06/2026

I figure it out as I go, but the part I never compromise is your health. 🤍



08/05/2026

It’s a big deal to me 🫶🏼



08/03/2026

July was a big month for growth! We gave away free sticks to so many new faces! Over 200 deodorant sticks made, poured, and shipped out to new customers! It means the world when so many people trust us with nontoxic personal care. 🤍



07/31/2026

If that’s you… Hi! You didn’t fail at natural deodorant. You just haven’t tried the right one! 🤍

Give our stick a try with 100% satisfaction guaranteed! Shop in bio 🛍️



Photos from True Friend's post 07/23/2026

I’m genuinely not going to sugarcoat it: the switchover process can be hard, but it’s so worth it once you make it to the other side!



07/14/2026

It never gets old seeing orders come through! I say it all the time, but it genuinely means the world! 🫶🏼



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Cleveland, OH