The White Rabbit Emporium

The White Rabbit Emporium

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Contact information, map and directions, contact form, opening hours, services, ratings, photos, videos and announcements from The White Rabbit Emporium, Boutique Store, 445 Church Street SE, Suite 2107, Cleveland, TN.

Photos from The White Rabbit Emporium's post 06/23/2026

Yeah, we’ve got those. 📷

Photos from The White Rabbit Emporium's post 06/18/2026

WE CAN FINALLY TAKE CARDS!!!!

After a long wait our new POS system is up and running!!!!

Our apologies to anyone we weren't able to take payment from before. WE CAN NOW!!

We look forward to seeing again!!!

05/22/2026
Photos from The White Rabbit Emporium's post 05/15/2026

✨ Vintage never dies. It just finds cooler people to wear it.
Band tees. Sun-faded colors. Skate dust. Late night record store energy.
Every piece at White Rabbit Emporium has a story. Come find the one that fits yours. 🖤
📍White Rabbit Emporium

04/23/2026

A whole rack of clothes 50% off?!

WHAAAA?!

Yep, gotta make room for all these crazy cool vintage band and concert tee's!!!

04/21/2026

🎧 Vinyl
🖤 Vintage
🎨 Art
🔥 Oddities

The White Rabbit Emporium
📍 Old Woolen Mill

You in?

04/20/2026

We are trying to phase out the last of the head shop side of the Emporium.

We need the room for all these amazing shirts and art!!!

Chronic Relief branded items 50% off and BOGO, except for pain rollers they are just 50% off

Glassware, pipes, and accessories 25% off

Machines 25% off

Wraps are $1 a pack

04/17/2026

Never know what you might find down the rabbit hole?

04/13/2026

Haunted doll? Yeah, we’ve got that.

About five or six months ago, something strange found its way into mill.

An elderly couple stopped at the old Woolen Mill while passing through Cleveland. Their truck was packed full of items some they had picked up along their way from Louisiana. They were selling everything off for next to nothing, just trying to lighten the load. As we looked through the mix of odds and ends, one thing caught my eye immediately. An old doll.

There was something about her. I cannot really explain it, but she seemed to call out for attention. I asked about her, and for the first time the couple hesitated. The woman especially seemed uneasy. She told me she did not like the feeling she got from the doll and was not sure she wanted to sell her at all.

Of course, that only made me want her more. After a little back and forth, she finally agreed and told me the story. They had recovered the doll from a home that had burned. Not just from anywhere in the house, but from the exact spot where the fire had started. Everything around her was destroyed, but the doll was completely untouched.

The strange part was what came after. The woman said the doll did not always smell like smoke. Only sometimes.

I brought her back to the shop, and like a lot of things, she ended up sitting quietly in a corner and was mostly forgotten.

Until the smell started.

At first it was faint, easy to dismiss. Then it got stronger. A heavy smoky scent that would come and go without any clear reason. We checked everything. Nothing.

Eventually we traced it back to her.

Here is where it gets even stranger. Whenever she is noticed, picked up, or even just talked about, the smell fades. Almost completely. But when she is ignored for too long, it comes back again.

So now we make sure she gets her attention.

And we are starting to wonder if maybe that is exactly what she wants. Come have a visit with Lillian. We promise she’ll behave.

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Address


445 Church Street SE, Suite 2107
Cleveland, TN
37311

Opening Hours

Monday 12pm - 7pm
Tuesday 12pm - 7pm
Wednesday 12pm - 7pm
Thursday 12pm - 7pm
Friday 12pm - 7pm
Saturday 11am - 6pm