Path to Purchase Institute

Don’t miss our keynote with Carbone Fine Food CEO Eric Skae!

p2piretailmediasummit.com

June 2-4 in Chicago

Launch Code: What it Takes to Build a Successful Challenger Brand

In a market where attention is harder to earn and growth pressure is constant, launching and building a successful challenger brand requires expertise (and) discipline.

In this keynote, Eric Skae shares the methods that made start-up Carbone the fastest-growing national pasta sauce, drove $100+ million sales in 5 years, and that earlier helped him build Popcornopolis Gourmet Popcorn and Rao’s Specialty Foods through successful acquisition.

Agenda sneak peek: https://events.p2pi.com/retailmediasummit2026/agenda

Register: https://events.p2pi.com/retailmediasummit2026/Registration

– Energizer & SheSpeaks.com are taking the stage at Retail Media Summit!

p2piretailmediasummit.com

June 2-4 in Chicago

Lori Burns & Renee Johnson will discuss using AI-powered to build high-performing campaigns – impacting everything from awareness to conversion!

Attendees will learn:

— How to use AI to identify creators who influence real purchase behavior
— Translate shopper personas into high-converting creative
— Optimize influencer content for retail media (not just social).

REGISTER: https://events.p2pi.com/retailmediasummit2026/Registration

Have a wonderful, safe & restful holiday!

In its 5th year as a U.S. federal holiday, P2PI & its parent company EnsembleIQ are honoring as a company holiday for U.S. employees on Thursday, June 19.

We're taking the time to reflect on this pivotal moment in U.S. history & look ahead to our future.

May 6-8 outside Chicago!
p2piretailmediasummit.com

Join us at Path to Purchase Institute's Retail Media Summit! 🎤

Don’t miss our panel “Leaving the Comfort Zone: From Siloed Solutions to Integrated Strategies” on May 7 at 4:20PM CDT.

We’re bringing together experts from , Ahold Delhaize USA, and Henkel North America to explore how can break down silos and create seamless, retail media strategies that actually move the needle. 🛍️ Get inspired to connect onsite, offsite, and in-store tactics into one powerful .

All-Star Panelists:
Steve Triplett – Vibenomics
Bernadette Van Osdal – Ahold Delhaize USA
Keith Peiffer – Henkel North America
🤝 Moderator: Adam Stave – Swish Brand Experiences

See you there!

KEYNOTE ANNOUNCEMENT -Happy Products founder & CEO Craig Dubitsky
is speaking at Retail Media Summit! p2piretailmediasummit.com

On May 7 near Chicago, Craig will explore today’s landscape demands from modern brands. He’ll also discuss how those demands are shifting how companies show up across channels.

See all the speakers we added: https://events.p2pi.com/retailmediasummit2025/6816054

Register for event: https://events.p2pi.com/retailmediasummit2025/Registration

KEYNOTE ANNOUNCEMENT – Albertsons Companies CMO Sean Barrett is speaking at Retail Media Summit!
p2piretailmediasummit.com

On May 7 near Chicago, Sean will take the stage for a fireside chat with P2PI Senior Editor Cyndi Loza.

Join us for insightful presentations & discussions at – the largest gathering for

Details: https://events.p2pi.com/retailmediasummit2025

How Loblaws is Rethinking Loyalty & Engagement – Mike Grimes of Ecrebo & Rohit Dua are presenting at Retail Media Summit! May 8 near Chicago: p2piretailmediasummit.com

As personalized, data-driven marketing redefines retail success,
Loblaw Companies Limited is leaning into new & innovative ways to drive loyalty & engagement.

This session will explore how Canada's largest retailer is integrating personalized QR codes on paper receipts. Not only to improve the efficiency of acquiring new loyalty app users, but also to boost promotional performance with targeted messaging.

1st wave of speakers: https://events.p2pi.com/retailmediasummit2025/6816054

Registration: https://events.p2pi.com/retailmediasummit2025/Registration

KEYNOTE ANNOUNCEMENT – 7-Eleven's Marissa Jarratt & Mario Mijares are speaking at Retail Media Summit! See them May 8 near Chicago: https://events.p2pi.com/retailmediasummit2025

Marissa & Mario will join P2PI's Patrycja Malinowska for a fireside chat on the evolution of convenience. At , attendees will learn:

· How 7-Eleven has seen shift, & what it has in store for consumer engagement in the evolving world of .

· The role , loyalty programs & new tech plays in the shopper journey.

· Trends transforming immediate consumption shopping & redefining the future of .

Info & registration: https://events.p2pi.com/retailmediasummit2025/Registration

Click or swipe to see everything we’re covering at Retail Media Summit near Chicago!

On May 6-8, our must-hear topics include measurement & standardization, , holistic campaigns, , & so much more.

Ready to learn more about ? https://bit.ly/4i8ITHQ

KEYNOTE ANNOUNCEMENT – Charisse Hughes of Kellanova is speaking at Retail Media Summit! See her on May 7 near Chicago: p2piretailmediasummit.com

As Chief Growth Officer, Hughes will share how she’s building a future-ready Kellanova through strategic brand innovation, & inclusive experiences.

Delving into the art & science blend of modern marketing, Hughes will discuss how Kellanova is connecting with diverse audiences & using advanced analytics & while maintaining an authentic, human touch in its strategies.

She’ll also offer insights into:
– Her own leadership journey
– The macro trends shaping the industry
– The people & brands that inspire her broader perspective

Additional speakers coming soon!

Learn more about : https://events.p2pi.com/retailmediasummit2025