SEN Design Group

A new year brings new opportunities to sharpen strategy, strengthen teams, and build more resilient businesses.

Thank you for being part of the SEN community.
We’re excited for what’s ahead and ready to help our Members make this year their most intentional yet.

This season, we’re grateful for the Members, Vendor Partners, and industry leaders who make SEN what it is.

Wishing you and your teams a Christmas filled with rest, reflection, and time with the people who matter most.
We look forward to what we’ll build together in the year ahead.

As the year winds down, we hope this season brings perspective, connection, and well-earned time away from the showroom.

Thank you for being part of a community that values growth, collaboration, and leadership year-round.

As we wrap up our Denver 2025 Conference series recap, we’re taking one last look at how we closed out an incredible three days together.

Our final night was hosted by Game Show Battlerooms Denver, and it brought out the best of everyone. Friendly competition, big laughs, and a chance to unwind and connect after a full schedule of workshops, sessions, and events.

It was the perfect way to end this year’s Conference and celebrate the relationships, conversations, and momentum that continue long after we head home.

Thank you to everyone who joined us this year, and to for such a fun and memorable finale.

See you next year.

This Thanksgiving, we’re grateful for the strength of our Member community.
Every showroom, every partnership, every conversation this year has moved our industry forward in meaningful ways.

Thank you for the collaboration, the generosity, and the commitment you bring to SEN and to each other.
We’re proud to support the work you do every day, and even more proud to call you part of our community.

Wishing you and your families a warm and restful holiday.

Workshops are one of the most valuable parts of our annual conference, and Denver brought together an outstanding lineup of speakers and topics. Each session gave Members practical tools they could put to work right away, and the conversations that followed are what make Conference meaningful year after year.

This year, we explored:

• Brand Evolution
with Christina Reed, Director of Shows & Brand Experience at GE Appliances
A look at how today’s homeowners research, compare, and choose kitchen & bath products, and how brands can stay relevant as consumer habits continue to shift.

• HR Fundamentals
with Erin Momont & Molly Syal, Co-Founders of Rise & Co Talent
A practical breakdown of what every firm needs to hire well, set expectations, and build stronger teams in a fast-changing labor market.

• Practical AI for Showrooms
with Mike Evans, business strategist and keynote speaker
An industry-focused overview of the AI tools gaining traction in the kitchen & bath world, and how firms are already using them to streamline operations and improve client experience.

• Creating an Exceptional Client Experience
with Greg Rohl, Founder of The Rohl Model
An inside look at how affluent clients make decisions, how to communicate premium value, and how to guide homeowners to more confident “yes” decisions.

Thank you to all our speakers for contributing their expertise, and to our Members for bringing the conversations to life.

At this year’s Conference, our community stepped up to serve.

Together, Members and Vendor Partners assembled cozy coupes for families supported by Rocky Mountain Children’s Health Foundation. We also filled essential-care bags for two Denver organizations fighting homelessness, The Dolores Project and Urban Peak.

Service is not a one-day photo op; it’s part of who we are as a community.

We’d love to see how you serve throughout the year, tag us and use so we can share your stories.

Our Annual Conference trade show is always a highlight, and Denver was no exception. The Vendor Showcase brought together our Members and Vendor Partners for a full afternoon of product demos, conversations, and new opportunities to support the work happening inside showrooms across the country.

Thank you to every Vendor Partner who joined us this year. Your expertise, engagement, and support make this event possible, and help our Members stay informed on the latest tools, materials, and solutions shaping the kitchen and bath industry.

Explore SEN Vendor Partnerships: https://sendesigngroup.com/our-vendor-partners/

Six weeks later and we’re still talking about Denver!

Our 2025 Annual Conference kicked off with an opening night celebration that brought together Members and Vendor Partners from across the country.

It was the perfect start to three days of learning, connection, and collaboration, and an opportunity to recognize the outstanding Members and Partners whose contributions made a meaningful impact this year.

Thank you to everyone who joined us in Denver and helped set the tone for an incredible Conference.

More Conference highlights are coming, stay tuned.

Learn more about SEN: https://sendesigngroup.com/

Huge congratulations to our friend, Courtney Auten, honored as a 2025 KBDN Innovator!

Your passion for our industry inspires us all. So proud of you!

Courtney Auten - Kitchen & Bath Design News Cabinet designer follows her passion Courtney Auten was the first cabinet designer hired at Cornelius, NC-based Autograph…

Huge congratulations to our friend, Jeannine Price, honored as a 2025 KBDN Innovator!

Your vision, leadership, and heart for our industry inspire us all. So proud of you!

https://www.linkedin.com/showcase/kitchen-bath-design-news/posts/

Beautiful fall day in Rice lake, WI. Thanks Holiday Kitchens for hosting SEN today. Enjoyed meeting the team and learning about Holiday's capabilities.

Great day!

Gordanmccance
Ericbauman
Senergy
Danluck