YABA
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Youth Athlete Branding Agency (YABA) provides creative services focused on supporting youth motorspo
05/21/2021
Lewis Hamilton says F1 has become a 'billionaire boys' club' ๐ฐ
03/16/2021
Sports Picture of the year at the 2020 British Sports Journalism Awards taken by Clive Mason.
Wasnโt even the wildest moment in the race.
03/04/2021
We are excited to announce Keaton Pipe has joined the YABA team.
Keaton is a force on the track and a gentleman off the track. His goal is NASCAR and is a huge Joey Logano fan.
We look forward to working with him as he understands the importance of sponsors and will be a great partner for future sponsors.
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Did you see how the drivers at the Daytona 500 and the players at the Super Bowl looked like a 3D video game?
Itโs a video effect that FOX started using last year during football games with a great response from the fans. It keeps the subject in focus while slightly blurring the background.
The good news is that you can produce the exact same effect with your iPhone and the Focos app.
https://apps.apple.com/us/app/focos/id1274938524
You need to be close to the driver to be able to achieve the effect, within 5 feet.
Use this to kick up your grid footage.
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01/22/2021
Weโve seen a lot of them and this is our favorite.
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01/13/2021
If you donโt have a LinkedIn account, get one. Itโs an extremely powerful tool when it comes to finding the right person to discuss a partnership.
Be sure to completely fill out your profile to make it look as good as possible. It will show decision makers at companies that you are serious about the business of racing.
Once itโs setup connect with Stepheฬn Huneycutt which will open up your marketing and motorsports network.
Itโs a free and powerful tool that will give you an edge over the competition.
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01/12/2021
Did you know that F1 driver, Antonio Giovinazzi is sponsored by a taco ๐ฎ chain based in California?
With a name like Giovinazzi and driving for Alfa Romeo Sauber we would have guessed it would have been Italian! ๐
When looking for sponsorship try thinking outside of the box instead of the usual Motorsport equipment suppliers. Youโll be surprised who wants to part of your story.
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01/08/2021
We teach our drivers that their story is the most valuable asset to companies. Being able to tell an engaging story and produce great online content is what partners will pay for.
Mathew Basso Racing is a star example of this. He makes some of the best & funniest videos on a consistent basis.
Go look at his page and see the King of Karting Content in action.
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12/25/2020
Merry Christmas to all our friends around the ๐ !!
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12/18/2020
We are excited to announce Riley Friedman has joined the YABA team.
This year Riley won the KA100 Senior class at United Karting Club Series. For 2021 heโs looking to move up to Legends.
We are coaching him through our outreach program teaching him how to identify the right company and person as well as the best way to get the conversation started. Looking forward to seeing his progress!
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2020 has been a crazy year.
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Imagine being called out by a four time F1 champ on your Zoom background during an international broadcast. ๐ Love that Vettel immediately mentioned it.
What do you think he was trying to hide? Maybe it was a life size Leclerc cutout.
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Charlotte, NC