rms beauty

Hey, legends! It’s Day 2 of our Anniversary Sale Event. You have 24 hrs to buy one, get one FREE all lips on rmsbeauty.com. Shop Rose-Marie’s iconic lip: RMS Red from our Wild With Desire collection to our 3-in-1 Legendary Lipstick, and more 💋

Shop Double The Fun on Lips > rmsbeauty.com/collections/lips

*Terms and conditions apply. Buy One Get One free lip products will automatically discount when you add two lip products to cart. Products eligible for this promotion include: Legendary Lipstick, Wild With Desire, Tinted Daily Lip Balm, Go N**e Lip Pencil, Liplights Cream Lip Gloss, Lipnights Overnight Lip Mask, and Lip2Cheek. This promotion excludes bundles and kits. Offer available when you mix and match lip products. No additional discounts or promotions can be combined. Rewards members can still use reward points on orders. Free shipping on all orders is only available for Reward Members in the USA. This promotion is available while supplies last. Exp. 7/23 at 11:59 pm PST.

Not a bronzer gal? Time to warm up to it.

Bronze Rose-Marie’s way for a believable sunkissed finish without looking orange or overdone, placed where the sun naturally kisses the face. The star ingredient? Gel2Powder Technology creates a lightweight, bouncy texture that glides on smooth and provides long-lasting multi-dimensional color.

Shop the ultimate complexion enhancer > rmsbeauty.com/products/redimension-hydra-bronzer

Stealing Rose-Marie’s skincare secrets at 30% off? Win, win on Prime Day! If you’ve wanted to try our bestselling skincare collection, now’s your time to go for the glow.

🧡 WHY RMS SKINCARE? 🧡
✨Provides 24 hours of hydration.
✨Replenishes barrier.
✨KIND TO BIOME® certified.
✨Dermatologically Tested
✨Suitable for Sensitive Skin

Shop Clean Beauty Deals > amazon.com/rms_beauty

Celebrating National Clean Beauty Day has never been easier (or faster) with our bestselling kit, 5 Minute Routine ⏱️ Enhance your radiance with rms must-haves for an easygoing summer look. Think luminous textures, nourishing, and long-lasting formulas that create a wide-eyed, fresh-faced finish.

Totally Customizable, Totally Effortless:
✨SuperNatural SPF 30 in Light Aura
✨UnCoverup Concealer in 22
✨Back2Brow Pencil in Dark
✨Straight Up Mascara
✨Liplights in Bare

Build Your Time-Saving Routine > rmsbeauty.com/products/5-minute-face-clean-routine

Makeup artist Tahira Herold demos how to use our do-it-all bronzer 🏆

The Rose-Marie Placement: Sweep onto areas of the face where the sun would naturally create a tan: top of forehead, cheekbones, bridge of the nose, and a light dusting along the jawline to balance the glow

Expert Tools: Use our Skin2Skin Powder Blush Brush and “build the brush” with pigment if you are looking for a natural tanned effect. For sculpting and adding definition, switch to our Everything Brush.

Finishing Touches: Pop a little on the eyelids, or dust on decolletage for extra luminosity.

✨Got Bronzer Q’s? Book a free artist advice session today> rmsbeauty.com/pages/artist-advice

✨Find your sunkissed glow with our talc-free ReDimension Bronzer> rmsbeauty.com/products/redimension-hydra-bronzer

Scarlet Moon is here, and it's for everyone.

“Think of this scent as a beautiful, hypnotic spirit that you invite into your aura. When you wear it, it becomes personal: transforming you with a sense of groundedness and wisdom and sensuality that’s yours and yours alone. It should nourish your spirit, not overpower it or be invasive to others. Allow this magical elixir to be part of your daily rituals."- Rose-Marie Swift

Learn more about our clean and functional fragrance, in partnership with Heretic Parfum
rmsbeauty.com/products/scarlet-moon-fragrance

💭Beauty Truth: People who use sunscreen with an SPF 15+ daily show 24% less skin aging than those who don’t. Why not go SuperNatural? Our tinted SPF 30 does it all.

Here’s Why It’s SuperNatural

☀️ Mineral Formula
Mineral Zinc Oxide physically protects skin from harmful rays.

✨Radiance Boosting
A complex of natural peptides like Quinoa Seed Extract and Pea Extract boost radiance instantly and over time.

💗 Skin-Loving
Niacinamide minimizes pore appearance while keeping skin moisturized + reducing fine lines and wrinkles.

Glow, Correct, Protect > rmsbeauty.com/products/supernatural-radiance-serum-spf-30

3 Steps for Summer Glow 🌅 Summer makeup should be as effortless as the season itself. Get the vacation glow wherever you are with this RMS recipe you’ll be reaching for all season long.

Get Olesya Romanenko's Look:
☀️🤎ReDimension Bronzer in Tan Lines- an endless summer tan with neutral undertones
🪸💗Lost Angel Lip2Cheek- a seductive coral pink with lush golden undertones
💫🥂ReDimension Hydra Dew Luminizer in Prosecco Fizz: a warm, champagne glow

Chase The Sun w/ Best Sellers > rmsbeauty.com/collections/best-sellers

8 HR Shine Control? Hydra Setting Powder takes the cake.

Skip the shine, go for the glow. Our new setting powder absorbs oil + minimizes pores with a soft focus filter that never sacrifices hydration. Say goodbye to dry and cakey powder, and hello to your talc-free summer saviour.

Makeup Melting? Shop Now > rmsbeauty.com/products/hydra-setting-powder

The packaging upgrade you’ve been asking for… Meet Chameleon Liplights, a pH adjusting green gloss that transforms lips into a personalized vibrant shade of pink. Hydrate, volumize and shine with this multitasker that works as a treatment balm, a sophisticated gloss, and a subtle, stingless volumizer.

New shade, new packaging, same dew-it-all formula you know and love 💚

Shop now exclusively on Free People > freepeople.com/shop/fp-exclusive-rms-beauty-liplights

Last Chance! 30% Straight Up Mascara ends tonight. Our clean, best-selling formula gives lashes so good you won’t believe your eyes.

Beauty Truth 💭 Did you know experts recommend replacing your mascara every 3 months? Because mascara is close to your eyes, which is a very sensitive area, it’s particularly important to make sure you’re refreshing your tube regularly to prevent any bacteria build up on your brushes. Can’t remember the last time you replaced your tube? Now is a straight up perfect time to lift, lengthen, and nourish at 30% off. 🖤

Shop Mascara Now > rmsbeauty.com/products/straight-up-volumizing-peptide-mascara

Color that cares for your skin 💜 🍒☀️ Seal the deal on lush lips and naturally blushed cheeks for summer. Multitask in a minute with plums and cherries aka bestselling Lip2Cheek shades Beloved and Illusive.

Shop the creamy multi-tasker > rmsbeauty.com/products/lip2cheek

30% off your favorite clean mascara starts now. Stock up on our award-winning formula, Straight Up Mascara, for three days only.

Mascara With Benefits:
12hrs of volume and lift
A pro peptide to strengthen and thicken
Tri-locking system for smudge-free, flake-free wear

Don’t blink or you’ll miss it 🖤 rmsbeauty.com/products/straight-up-volumizing-peptide-mascara

Conceal with Confidence 🤍 Rose-Marie shares her tip for using our new Hydra Setting Powder to keep concealer in place all day long without caking or creasing. What concealer questions do you have for our beloved Master Makeup Artist?

Shop our 100% natural, 3-in-1 formula > rmsbeauty.com/products/un-cover-up

What does the first day of summer mean at RMS? On island time 🏝️🌺🥥 We’re mentally getting ready here. Meet your new favorite OOO essentials inspired by golden hour with Tahira Makeup.

UnCoveup Concealer shade 44
Back2Brow Pencil shade Dark
Eyelights shade Sunbeam
Straight Up Mascara
Lip2Cheek shade Smile
Go N**e Lip Pencil shade Sunset N**e
Liplights shade Rumor

Summertime is easy, so your makeup should be too. Refresh your kit > rmsbeauty.com/collections/best-sellers

Rose-Marie’s latest innovation aka the next generation of setting powders is here. What’s the difference? Hydration.

UnPowder is a completely matte formula while Hydra Setting Powder has skin benefits like Wildcrafted Buriti Oil and HerbalHydrate Complex that encapsulate moisture in the powder for a silky finish that leaves skin looking healthy and nourished, never dry or cakey.

Powder Up > rmsbeauty.com/products/hydra-setting-powder

Have Your Cake and Powder, Too 🎂 🌸 ☁️ At our RMS x Sweet Laurel Bakery celebration, we said yes to cake and no to cakey, in more ways than one.

Celebrity Makeup Artist (and RMS lover) Jenna Anton Makeup helped guests find their perfect match in our NEW talc-free Hydra Setting Powder. Even on an LA summer afternoon, this game-changing formula kept away shine while leaving a nourishing, never-dry finish. Sweet Laurel x RMS Chocolate Cake Mix, made with almond flour, fair trade cacao, and Himalayan pink salt, was then iced to perfection by some of our favorite local tastemakers and creators. Because clean beauty and clean sweets are a treat for you and your skin.

Ready to make powder moves? Shop Hydra Setting Powder > rmsbeauty.com/products/hydra-setting-powder

Not your grandma’s setting powder—but she’ll love it too. Meet Hydra Setting Powder, just in time for summer, in three soft-focus shades to blur, set, and go all day. Made with plant actives and wildcrafted oils, it’s nourishing to the skin and provides non-cakey, second-skin coverage and subtle hydration that visibly reduces shine for up to 8 hours.

Unsure of your shade? Book a FREE Hydra Setting Powder tutorial with an Artist Expert, personally trained by our founder and master makeup artist, Rose-Marie Swift.
Book Now> rmsbeauty.com/pages/artist-advice
Powder Up> rmsbeauty.com/products/hydra-setting-powder

Set the stage for all-day coverage… Blur. Set. Go All Day.

Get ready for a talc-free take on a modern classic tomorrow.
Want to be first to shop our latest innovation? Sign up now to shop.
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Unlock effortless beauty with the New! RMS x Catbird Natural Charmer Set – your summer savior.🔓🌅Three essential pieces to streamline your routine, leaving more time for those sun-soaked days.

Wears:
🍇Illusive Lip2Cheek: A matte burnt berry n**e with a hint of plum.
💫Living Luminizer: An ultra-sheer, lit-from-within, natural glow.
🫧Catbird Pearl Charm & Ribbon: A natural keshi pearl charm on a ribbon. Lisa wears her keshi pearl on a delicate gold chain.

✨Plus, A Few Of Her Favorites✨
UnCoverup Concealer in shade 44
ReDimension Bronzer in Bikini Beach
Eye Polish in Myth

Shop this limited-edition set before it’s gone! > rmsbeauty.com/products/catbird-x-rms

When you want skin to look like skin. UnCoverup Concealer does just that. Think of it as your 3-in-1 complexion rescue in a pot.

✨Brightens, conceals, moisturizes
✨Natural finish, light buildable coverage
✨Non-comedogenic
✨Available in 16 shades

Tip From Rose-Marie: Use the .5 shades to counteract blueish hues and only apply to the areas of discoloration. whitehairwisdom wears shade 11.5 under the eyes.

Shop the RMS Classic > rmsbeauty.com/products/un-cover-up