Pinpoint Local

LINK BUILDING EMAIL OUTREACH TEMPLATES
Link building through outreach is uncomfortable for a lot of people. What do you say? How do you build a connection? How do you avoid saying the wrong thing?
This template sheet from HubSpot goes through all the rules and best practices for building links through email outreach and shares nine email templates you can use to reach out to websites and build links.

9 Link Building Email Outreach Templates That Actually Work Inbound link building is hard work. Don't make it harder by sending emails nobody will reply to. Try these link building email templates for your next pitch.

LINK BUILDING SEARCH OPERATORS
Finding good backlink opportunities doesn’t have to be a hassle. The link below outlines search parameters you can use in Google searches to find backlink opportunities. For example, use “Keyword + Intitle:contact me” to find the contact information for people who write or post about your core keywords or find guest post opportunities.HTTPS://NEILPATEL.COM/WP-CONTENT/UPLOADS/2020/06/LINK-BUILDING-SEARCH-OPERATORS.PDF

CONTENT GAPS FINDER
Content gaps refer to topics users are searching for that your site doesn’t currently address. It can also refer to gaps in overall search results.
For example, if tons of people are searching for “best stainless steel dog bowls” but no articles target that key phrase, you can swoop in with a great piece of content and grab all that traffic.
This spreadsheet combines Google Search Console and Search Analytics add-ons to highlight specific topics you can target to drive traffic to your site.

How to find content gaps with this FREE Google Sheets Template Learn how to use this FREE template to quickly go through Search Console data and find content gaps in your website.

6 Free Blog Post Templates
If you’re tired of getting writer’s block when you sit down to write, these templates could help. It includes outlines you can use to create posts like how-to guides, list-based, comparisons, pillar posts, and more.
Each template includes tips for titles, introductions, and headings to include.
https://offers.hubspot.com/blog-post-templates

Editorial Calendar Spreadsheet
Creating consistent content is crucial to long-term traffic growth. This Excel spreadsheet should help you stay on track and keep your editorial plan organized. It includes columns for date, topic, author, editor, type of content, CTA, keywords the content targets, and distribution channels.
https://neilpatel.com/wp-content/uploads/2020/05/editorial-calendar.xlsx

Content Editing Checklist
Do you struggle with self-editing content? This two-page editing checklist helps ensure every piece of content you produce is the best it can be. Tips include replacing complex words, checking reading level (e.g., sixth grade vs. college), and matching content to users’ pain points. https://neilpatel.com/wp-content/uploads/2020/05/editing-checklist.pdf

Content Creation Template-Neil Patel
Creating killer content is one of the most effective ways to drive traffic to your site. What makes content great? This template walks you through how to publish top-tier content with tips for creating great titles, introducing your topic, and other tricks to help your content stand out. https://neilpatel.com/wp-content/uploads/2020/05/content-creation-template.pdf

Meta Tag Analyzer SEO Spreadsheet-Neil Patel
Are your meta tags driving your SEO or holding you back? This meta tag spreadsheet can help you see which meta tags are doing well and which need tweaking.
The sheet combines data from Search Console and a Screaming Frog export to find which meta descriptions you should update and why.

The best meta tag analyzer to check meta tags (is a Google Sheet) A FREE template to helps you to check + analyse your sites metadata to improve your page titles and meta descriptions.

SEO Factors Cheat Sheet
More than 200 factors impact Google’s algorithm. Trying to nail all 200 is almost impossible—and it’s also not necessary. The biggest SEO gains come from just a handful of SEO factors.

This cheat sheet walks you through the ten core factors of a fully optimized web page, including titles, headlines, links, and more. Each point includes tips for getting those optimizations right. https://neilpatel.com/wp-content/uploads/2020/05/seo-factors.pdf

Neil Patel's Ubersuggest Keyword Planner Spreadsheet
Need help keeping your keyword planning organized? This Excel spreadsheet (it’s an automatic download, by the way) can help you stay organized and make the most of your research. It makes it easier to track top keywords and includes columns for average search volume, keyword difficulty, search goal value, time to rank, and more.

It’s the perfect companion using his (free!) tool, Ubersuggest, to dig into keyword research.

https://neilpatel.com/wp-content/uploads/2020/05/ubersuggest-keyword-planner.xlsx

Optimal Breakdown of Optimized Landing Page-Neil Patel
The perfect landing page can make or break your conversion rate. Getting it right, however, can be a challenge. This template outlines the significant features an optimized landing page should have and why.

GET MORE ENGAGEMENT ON INSTAGRAM-NEIL PATEL
You already know about Instagram. So I won't bore you with details on how to get more likes or followers. But check this out, there is a feature on Instagram called Guides. And if you use them you'll find that you get more engagement than a traditional post. Best of all, it's simple. Here's how to use Guides.

How to Use Instagram Guides in Your Marketing Instagram Guides are a cool Instagram feature that can help your brand build brand awareness, drive sales, and more. Click to learn more.