HYH Book Coach

It's done! The book will be published May 1st. I'm excited for it to be out there in the world AND here's the first lesson I learned from 𝐰𝐫𝐢𝐭𝐢𝐧𝐠 the book. ✦ Amazing things can come from a mistake... ✦

This book was a mistake. It could have been just an accident or maybe fate, but I made the mistake that brought this book to life.

I had this idea of offering a checklist to use on a first draft as a reader magnet (a freebie offered to people who sign up for my newsletter). As I was testing the setup for a client’s book, I thought I’d use the checklist idea to mock up a manuscript and cover. I went through reviewing and pricing, but instead of hitting the white button labeled “Save as Draft” I hit the yellow button “Publish Your Paperback Book.”

As soon as I hit the wrong button, I realized what I had done. But it was no big deal I thought. The book will either be returned for errors, or I’ll take it down as soon as it’s published. No one will know what I did. EASY! I watched the clock and the KDP page. NO WORRIES!

I hit the Unpublish button and didn’t think about it again. Until… months later, a friend and fellow writer mentioned she saw I had published a book in June, but she couldn’t buy it. She had seen it on Goodreads. I shook my head and said I hadn’t published anything.

Then realization struck—the book I had accidentally published and then unpublished. In less than four hours, Goodreads had scraped the book off Amazon (Goodreads is owned by Amazon, so that makes sense) and had added it to my Goodreads author page. Oops!

I laughed and said I knew what book I would be writing and publishing next. Here it is!

The ebook is available for pre-order (at a low pre-order price) at Amazon - https://amzn.to/3xYdTIL

How much time do you need to write?
_____ minutes to get started + _____ minutes to finish up + _____ minutes is a good block of writing time = your writing time

How much time do you need to write? Add your getting started time + finishing up time + block of writing time together. Now grab your calendar and schedule in your next writing

This is going to be such a wonderful night. I hope you will join me at Watchung Booksellers on July 14th.

Use LinkedIn to build your business and your readership. But, don't make your LinkedIn profile look like your resume. Make it stand out from the crowd. Make it client-centric and solution focused.

Learn how to Ramp Up Your Revenue with LinkedIn. This 2-hour live/virtual workshop is Wed, Jan. 13th from 11:00 - 1:00 CST.

The RevGrow team will provide step-by-step guidance to create your own LinkedIn Marketing & Business Development Strategy. Specifically, we'll be working through the RevGrow Ramp Up Your Revenue Workbook (40 pages+) to help you:

✔ Create a client-centric profile to stand out from the crowd.
✔ Develop a leadership and content marketing strategy to attract / engage prospects and remain top-of-mind.
✔ Develop a messaging playbook that converts connections into conversations.
✔ Build and follow a system that is repeatable and scaleable.
✔ Learn how to nurture leads throughout the sales cycle so YOU get the call when the time is right.
✔ Get the "8 Step Process to Nail Your Upcoming call".
✔ and 60+ Lead Nurturing touchpoints, checklists, templates and more.

Register at https://www.eventbrite.com/e/ramp-up-your-revenue-linkedin-masterclass-tickets-131634391007

Cost: $197

And yes, I'll be part of the RevGrow team providing this training.

If you're going to create visuals for your data, make sure it tells an accurate story.

How to Spot Visualization Lies Many charts don’t tell the truth. This is a simple guide to spotting them.

You may have heard or actually used an "elevator pitch". But have you ever wondered how many floors it takes to get your 30 seconds (or 60 seconds) in?

Doing some research for my next book (31 Small Steps to Organize Productive Meetings) I found this article. Love it. Now I know.

Elevator Pitches on Fast Rides: Factor Elevator Speed and Type into Your Message | Your Trusted Elevator Company Serving PA, DE, NJ and MD Delivering your elevator pitch should take between 30 and 60 seconds, but what’s realistic on a modern elevator ride? You’d need to travel at least eight floors in an uninterrupted ride to successfully deliver your 30-second elevator pitch, and higher for longer pitches. Elevators in modern high...

This is a great explanation on what a story is. As a writer of non-fiction, I am interested in building my story telling skills. I'm always asking "what's a story?"

Obviously if you write fiction, you're telling a story (or you should be in my opinion). But non-fiction writers need to tell stories, too.

https://www.janefriedman.com/what-is-a-story/

What Is a Story? | Jane Friedman

Have you heard someone mention 🖊Morning Pages?

Do you dream of 🎨🎭🎦📚🎶🎤 someday?

Check out The Artist's Way and commit to uncovering the creative within.

Probably available at your local library, bookstore, and at Amazon (https://amzn.to/2HY0RPu)

The Artist's Way: 25th Anniversary Edition “Julia Cameron invented the way people renovate the creative soul.” –The New York TimesOver four million copies sold!First published twenty-five years ago, The Artist's Way is the seminal book on the subject of creativity. Perhaps even more vital in today's cultural climate than...

As an author you need to learn more about marketing 🎢whether you go the indie publishing route or focus on traditional publishing. Even if you plan to hire out the marketing -- learn more with this book 📕

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, Newsjacking, and Viral Marketing to Reach Buyers Directly The international bestseller—now in a new edition When it comes to marketing, anything goes in the Digital Age, right? Well, not quite. While marketing and public relations tactics do seem to change overnight, every smart businessperson knows that it takes a lot more than the 'next big thin...

Help your readers find your other books on Amazon by using Booklinker links to direct them to their Amazon store (.com or .ca or .au or .co.uk, etc). These links work even in the Kindle app on iPhones ;).

Booklinker: Use one free link to boost your international book sales BookLinker helps you improve Amazon book sales with short, localized links that intelligently route international readers to the best Amazon storefront.