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Day 7 - See the first two site facelifts live. Plus, 4 simple SEO strategies that anyone can follow.

Day 7: SEO - 2 Sites Launch - SEO Strategies Discussed | 10 Day Makeover | Case Studies Two more Makeover sites are up and running. A surge of new content is on the way, but Action Profiles and TripleScoop are already making waves. Each has a unique search engine optimization strategy.

Day 6 - Social Media for B2B -- Most businesses have had a hard time taking the leap to social media. Here are the 4 "Things to Be" for those businesses! Dive in!

Day 6: Social Marketing - Four Things to Be | 10 Day Makeover | Case Studies In preparation for Day 6, we picked online communities for each of the five participants in our 10-Day Makeover Project. The participants are now learning how to interact within these groups and how

Get the latest on our 10-Day Makeover Project - http://solutionpipe.com/case-studies/10-day-makeover/index.html

Day 5, Part 2: We are introducing a simple writing guide for B2B web sites. Check it out!

Day 5: Website Writing Guide | 10 Day Makeover | Case Studies How do I get effective web copy? Copy on a web site plays a critical role in whether search engines index your site properly, if directories include your site in listings, and most importantly,

Day 5 - Writing Good Content. Use these five principles to help guide your web content - sell, scan, relate, value, clarify. Here's how:

Day 5: Website Content Writing Best Practices | 10 Day Makeover | Case Studies Five principles define good web writing: sell, scan, relate, value, clarify. As we roll out website writing for the five participants in our 10-Day Makeover, we welcome your comments on our words and

Day 4 - 10 Web Site Mistakes to Avoid. Most of these may seem like simple suggestions, but will go a long way to improving the credibility and professional look of your site.

Day 4: Website Design Mistakes to Avoid | 10 Day Makeover | Case Studies Over the next 3 days, we will launch new designs for our 10-Day Makeover participants. As we prepare for the unveilings, here are a few mistakes we found that we hope you will avoid. The screen

Day 3 - Remember way back in school when you had to write a paper? The first step was to create an outline, right? Well, many web sites miss this step and then lack a clear focus. What are you trying to say? What are you trying to sell?

Day 3: Content Outlines - What does your website say? | 10 Day Makeover | Case Studies A website is a salesperson that speaks for your company. Look at what is written on your website and ask, What is my website saying? Is your website a good representative for your company? Below we

There are many "starter kits" available out there to help newbies build a web site. But, remember that if you lack a professional image, you can also lack credibility to your visitors. Check out the difference a pro can make rather quickly.

Day 4: Professional Design Unveiled | 10 Day Makeover | Case Studies The first Makeover site out of the gates is Rocky Mountain Reserve. From a distance, you can see we have cleaned up the design and added more content. A complete list of changes are provided at the

Day 2 - What is the purpose of your site? Design a clear funnel for leads?

Day 2: Functionality Plan - What does your website do? | 10 Day Makeover | Case Studies In the 10-Day Makeover, the first three days are for planning - not much happening on the sites. The new designs and new content will launch on Days 4 and 5, so be sure to check back next week. Below