High Tide

We’re looking for a senior level Project Manager to help lead the delivery of ambitious creative work and shape exceptional client experiences. If this is you or someone you know, apply at [email protected]. Full job description link in bio! ✨

creates clinically-backed journals that transform proven mental health practices into simple, approachable tools for daily life. In a pivotal moment of growth, we partnered with their team to shape an identity that balances their scientific credibility with emotional resonance.

From strategy through ex*****on, we created a cohesive system spanning strategic positioning, visual identity, packaging, art direction, and the digital web experience. In collaboration with Alanah Sarginson, we developed a custom illustration language that reflects their empathetic, CBT-rooted approach, resulting in an elegant and tactile brand experience designed to support meaningful change.

Creative Direction:
Strategy: James Allan
Design:
Illustration:
Art Direction: , .jpg
Photography:

Link to full case study in bio ✨

When Alex Bellos approached us with the ambition to create a new kind of hardware company, we were immediately excited and inspired to help bring his vision to life.

We helped build from the ground up, drawing from Bellos’s family history and the hands-on spirit of their Brooklyn studio to shape its name, messaging, visual identity, and art direction. The brand system is intentionally simple and tactile, reflecting the ethos behind the work: make things well, make them beautiful, and make them last.

For the project, we designed a custom typeface—E.W. Manifold—alongside a series of makers’ marks inspired by historic silver hallmarks from the Medieval era, grounding the brand in a sense of craft and permanence.

Many thanks to the founder Alex Bellos for trusting us to help bring Ellis Works into the world.

Creative Direction:
Strategy:
Design: .jpg
Photography:

Link in bio to see the full case study on our site.

High Tide recently partnered with , an inspired Hudson Valley retreat and members club, to translate its brand and interiors into tactile, guest-facing touchpoints. Though the property conveyed a strong sense of place, it called for a refined collateral system to complete the guest experience.

We developed an elevated suite of materials, including a hand-illustrated property map, compendium, and postcards inspired by 19th-century painter George Inness. These pieces balance elegant modernity with the property’s natural, organic character. The result is a polished, thoughtful set of materials that deepen Inness’s cultivated-yet-wild ethos and welcome members and guests into its world with clarity and warmth.

Creative Direction:
Design: .jpg ,
Illustration:
Photography: Adrian Gaut, Julia Robbs, Tara Kearsing

Link to full case study in bio 🖥️✨