Lessiter Media

Email marketing can be one of the most effective ways to connect with customers and promote your products without breaking the bank. But there’s a fine line between staying relevant and overwhelming your audience.

The key isn’t necessarily how often you’re sending emails — it’s whether you’re sending the right message to the right people.

Read more in the latest : https://ow.ly/1Lr550ZPv0N

As a society that is becoming more and more used to AI in our daily lives, the hallmarks of an AI generated image become both more obvious and more ignored as time goes on. However advanced AI images get, they’re not perfect and improper use of them can be more of a liability than an aid for your brand.

Leverage A.I. to spark initial creative concepts when you’re feeling stuck. From there, use design tools like Canva to customize the idea and make it entirely your own. A.I., when used optimally, can speed up your workflow without compromising your brand’s voice or quality.

Learn more in our : https://ow.ly/OXIh50ZN2I3

How AI Images Can Cheapen Your Brand By Hayden LessiterDigital Media Intern, Lessiter [email protected] About a month ago I went to a restaurant with my co-workers, and the food was great. Unfortunately the topic of conversation at the table wasn’t so much about the taste of our meals, but more about the fa...

Customer Service is the "front lines" of almost every customer interaction a company has, and we all play a role in that, no matter what our title is.

Whether it’s a phone call, an email, an exchange on social media or an in-person conversation, a well-handled customer service experience can be the simple difference between a return customer that speaks highly of you and recommends your business to others … or a negative review that can quickly spread like wildfire.

Learn more in the latest : https://ow.ly/X4x250ZJXTE

Social media can play a large role in how brands are able to influence their consumers.

Understanding how the consumer journey and its stages work and can be influenced helps brands take actions towards what their consumers need to get to the point of advocacy.

Read more: https://ow.ly/aAfn50ZH44G

The best marketing strategy starts with a simple question: Who are you trying to reach?

Focusing on a few key customer groups can help you spend your marketing time and budget more effectively while building stronger connections with the people most likely to do business with you.

Learn more in our recent : https://ow.ly/tJKP50ZEkOV