PRIME

We were honored to once again contribute design creative for the 2026 Bozeman Health Foundation Hospitality Gala. It was a Wild West evening that brought together more than 500 community members and raised an extraordinary $802,350 to expand the Emergency Department at Bozeman Health Deaconess Regional Medical Center! ⁠
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Designing for an event like this is a reminder of why we do what we do. Great creative should move people, and when it's in service of something that will genuinely change lives in our community, that means everything.⁠
Congratulations to Bozeman Health Foundation on an incredible night! We're proud to be part of a community that shows up like this.

We’re proud to roll out the Summer 2026 “Where Mountains Move You” campaign for client Visit Bozeman, spanning website storytelling, editorial content, paid social, organic campaigns, and even placements out in the wild.⁠
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This campaign was built to capture the feeling of summer in southwest Montana: movement, connection, adventure, and the kind of experiences that stay with you long after the trip is over.

Meet Mitsuki! She's our new Head of Morale 🐾 and she's setting the bar pretty high.

Another year of Symphony concerts! Check out our design for Bozeman Symphony's Season Subscription Booklet. This booklet features all of the Symphony's upcoming season concerts and guest artists. ⁠
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Inspired this season’s theme, Music That Moves Us Near and Far, the booklet celebrates the power of music to transport, connect, and inspire. ✈️🧳

A great night supporting a great cause! Lara and Lindsay recently attended the annual Bozeman Health Foundation Hospitality Gala. This year’s “Wild West” themed event brought the community together in true Montana style.⁠
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We’re proud to support this event each year through in-kind design, and it’s always rewarding to see that work come to life in support of Bozeman Health and the vital services they provide.

We recently designed custom bandanas + p**p bag holders for Outside Kind’s Wag Kind initiative 🐾⁠
This Thursday (May 7th!), Outside Kind, GVLT, and Gallatin Watershed Council are hosting the Bozeman Dog P**p Cleanup from 4–6pm at Drinking Horse, Peets Hill, Sourdough, and the Gallagator.⁠
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Swag will be available while it lasts, so come grab a bandana + bag holder, and help clean up our trails and protect our waterways 💚⁠
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For more info: https://www.gvlt.org/events/bozeman-dog-p**p-cleanup-2026

Record-breaking Q1 results for one of our credit union partners 🚀

Through a combination of multichannel campaigns and a strong organic foundation, RMCU saw:

• Consumer loan applications increase 127% year-over-year
• Auto loans closed up 46% compared to Q1 2025
• Checking account openings rise 133% year-over-year
• More than half of all loan applications come from non-paid channels

The key insight: paid media works best when it supports a well-built organic strategy. By leaning into email and owned channels, paid efforts became a powerful amplifier, not the sole driver.

This is also a reminder that credit unions have significant growth potential when brand positioning and messaging are aligned. If your organization isn’t seeing this level of performance, it may be time to rethink the strategy.

Last week, our design team had a great time at MSU's Professional portfolio review night. We got to meet some awesome seniors in the Graphic Design Program, and support our design intern Maggie!

A little peek inside PRIME. 👀 The view when you walk in, a collaborative brainstorm in progress, and of course, some office dogs holding down their spot on the couch.⁠
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Most days around here are a mix of strategy, creative problem-solving, and a lot of teamwork (with a few four-legged coworkers keeping morale high).

Montana pride runs deep around here. We’re proud to live, work, and create in a place that constantly inspires the way we think, the way we move, and the work we put out into the world. Happy 406 Day!