Pivot Communication

Pivot Communication

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Building community for senior living operators through integrated marketing services.

01/01/2024

Wishing you a New Year filled with joy, success, and inspiring connections. Happy New Year from the Pivot Communication family! πŸŽ‰πŸŒŸ

12/25/2023

May your Christmas sparkle with moments of love, laughter, and goodwill from all of us at Pivot Communication! πŸŽ„βœ¨

11/13/2023

Want 2024 to be the year your community really shines?!

Check out our latest guide so you can make smarter budgeting decisions in the coming year.

Get The 2024 Senior Living Marketing Guide Right Here πŸ‘‰https://pivotcomm.com/2023/10/31/2024-senior-living-marketing-budget-guide/

πŸ‘πŸ“Š

The future of senior living in 2022 01/28/2022

This deep dive into 2022 senior living trends offers a guide for senior living operators planning into the future. Here, McKnight's columnist Walter Marin discusses the innovations and challenges communities could face in the coming year.

The future of senior living in 2022 With only a few days into 2022, headlines reporting increasing COVID-19 cases and new Centers for Disease Control and Prevention guidelines have dominated

Increased physical activity lowers 'preventable' deaths in older adults, study finds 01/26/2022

A whole host of studies have come out recently examining best practices for seniors looking to stay active and increase their longevity. The latest of these found that increased physical activity can help lower 'preventable' deaths in older adults.

Increased physical activity lowers 'preventable' deaths in older adults, study finds Small increases in moderate-to-vigorous physical activity among older adults in the United States prevents up to an estimated 275,000 deaths annually, a study published Monday JAMA Internal Medicine found.

Being Active vs. Scheduled Exercise for Older Adults 01/21/2022

Older adults who keep themselves active throughout the day may be healthier than those who take part in regularly scheduled exercise, according to recent studies. Senior living operators, how does your staff ensure residents stay active throughout the day?

Being Active vs. Scheduled Exercise for Older Adults Experts say increasing the amount of movement an older adult has during the day can actually be healthier for them than regular, structured exercise.

COVID lit a digital fire under senior living operators. Keep it burning! 01/19/2022

In this column in McKnights, LincWare CEO Darren Mathis offers some perceptive advice for senior living communities: to embrace and build upon the technology they integrated out of necessity during the pandemic. Says Mathis: "Let’s hope that the fire [COVID] lit under senior living burns a bright path forward...for an industry that could use a fresh start."

COVID lit a digital fire under senior living operators. Keep it burning! Now is a good time to do a deep dive into your organization and look for the vulnerable areas where technology can help strengthen your infrastructure, empower your salespeople to turn more leads into move-ins, and automate your paperwork.

01/14/2022

If there's one thing our senior living clients have taught us again and again, it's that "aging happens, but getting old doesn't have to!"

Your biological age may be different from your real age. A new institute at Northwestern plans to explore the issue. 01/06/2022

As all who are young at heart know, your physiological age can be very different from your chronological age. That's why a new institute at the Northwestern University Feinberg School of Medicine has been created to study ways modern medicine can help slow or reverse the physical aging process.

Your biological age may be different from your real age. A new institute at Northwestern plans to explore the issue. "Age is the most important risk factor for almost every disease we deal with," says the director of the new Potocsnak Longevity Institute.

01/01/2022

Happy New Year from Pivot Communication!

12/25/2021

Happy holidays from Pivot Communication!

12/22/2021

According to the American Geriatrics Society, nearly a third of people over the age of 65 require a geriatrician (a doctor who specializes in the health needs of older adults). Studies also show that seniors who see geriatricians are less likely to be hospitalized.

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