Bright Humor

You’ve got headaches 📧

New Year and (still) No Budget!

So much fun collaborating with on this comic!

We all know that podcasts never get enough budgetary love 💔😫

What marketing initiatives do you think deserve more budget this year? 🤑💸💰

Campaigns work best when all of your ducks are headed in the same direction!

Plan out campaigns well in advance and consider what parallel marketing communications could influence your efforts to move leads and prospects in the right direction.

Create uniformity in messaging across your platforms of communication and leave a little wiggle room in your calendar to handle any unexpected hiccups that could arise if you're trying something new. Test things out.

As the old adage goes - measure twice, cut once!

Speaking of measuring, make sure you've set up appropriate tracking and monitoring of your campaign activities and hard work.

Happy campaigning!

Nothing like a shiny to convert visitors into dinner, er I mean MQLs💡

The essential business we really need #2020

Join me next Tuesday, May 21st, for Parse.ly's Lunch & Learn workshop where I'll be discussing how to effectively leverage humor in marketing communications.
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Free lunch, learning, and laughter... Tuesdays have never been so terrific!
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Register for the event by clicking the link in our bio! ✅

Content always has competition.
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In order to capture and hold readers' attention, the content has to be entertaining and informative - from the first sentence to the last.
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Link in bio for why 'Professional Meets Playful' humor is a wildly effective approach for boosting
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To all of my fellow innovators out there, keep believing in your ideas!
Remember the adopters of innovation are not the creators of it.
People will question your logic, that’s the nature of the beast.
Many of them will be the same people singing your praises when your ‘crazy idea’ becomes widely-adopted best practices.
Keep pushing!

It’s marketing’s holiday anyways. 💝