CDP Community

🎉 It’s Day 2 of Public Media Giving Days! 🎉

There’s still time to be part of and support the local public media organizations that inform, educate and inspire our communities.

Your generosity helps power trusted local reporting, meaningful storytelling, cultural programming and resources people rely on every day.

Give today, share your story and help ensure public media continues to thrive for years to come.

Together, we keep moving !

🎉 Public Media Giving Days starts TODAY! 🎉

Day 1 of is here — a time to celebrate the power of local public media and the impact it has in our communities every day.

From trusted journalism and educational programming to inspiring stories, music and lifelong learning, public media connects and strengthens us all.

With recent funding challenges, community support matters more than ever. Every gift, share and message of support helps protect and grow this essential service.

Join us today by giving, spreading the word and sharing why public media matters to you. Together, we move

Mark your calendars!

From trusted journalism to educational programming and local storytelling — this is our moment to amplify impact and move 🙌

We’re just ONE MONTH away💙

📅 Public Media Giving Days | May 1–2

This is a nationwide celebration of the programs, stories, music and journalism that connect our communities. Led by partners like NPR and PBS, is all about coming together to support the moving

When you show up for public media, you help keep:
🎙️ Trusted local and national news strong
📺 Educational and inspiring programming accessible
🎶 Music and storytelling thriving in your communities

🔗 Learn more + get involved: https://publicmediagivingdays.org/

What happens when public media fundraisers slow down and look at the data together?

Last month, 15 organizations joined CDP and ROI Solutions for the first Epiphany Benchmarking cohort. Teams explored fresh data, shared lessons from 2025 and started identifying early signals shaping 2026.

Because benchmarking isn’t only just about the numbers — it’s about learning from each other 🧡

Read more: https://www.cdpcommunity.org/blog/2026/3/13/first-epiphany-benchmarking-cohort

We asked more than 500,000 public media members a simple question: What does public media mean to you?

Nearly 2,000 people responded, sharing more than 6,000 heartfelt testimonials about why they value their local stations.

Across the country, the message was clear: People rely on public media for trusted news, thoughtful storytelling, lifelong learning, and programs they love like MASTERPIECE, NATURE, NOVA, and PBS NewsHour.

These reflections didn’t just tell us how people feel — they inspired action. This single email campaign generated nearly $30,000 in support across stations. When people pause to reflect on why public media matters, that recognition often becomes support.

Read more about what donors are saying in our latest blog post: https://www.cdpcommunity.org/blog/2026/3/10/inbox-to-impact-public-media

Last year, something powerful happened across public media: During Public Media Giving Days, supporters across the country showed up in record numbers — standing behind their local stations and reaffirming just how deeply matters.

Now, as we prepare for the fourth annual on May 1–2, the focus is on turning that incredible moment into something lasting!

This year’s campaign is about:
✨ Deepening relationships with supporters
✨ Re-engaging donors who stepped up last year
✨ Inviting new audiences to be part of the future of public media

When stations and communities come together at the same time, the impact is powerful. Together, we move .

Read more about what’s ahead for Public Media Giving Days 2026:
🔗 https://www.cdpcommunity.org/blog/2026/2/17/public-media-giving-days-2026-turning-momentum-into-meaningful-lasting-support

Public media works best when it works together 💛

In our newest blog, we explore how a shared data ecosystem — the Audience Activation Platform (AAP) — is helping local organizations better understand their audiences, personalize engagement, and turn insights into meaningful action.

Built through collaboration with ROI Solutions and pioneering local stations, AAP brings audience, donor, content and engagement data into one place — making it easier to serve communities thoughtfully, respectfully and effectively.

This is Phase 1 of a growing ecosystem, and every new partner strengthens what we can learn and do together.

📖 Read the full blog and see how public media is building its next chapter, collaboratively: https://www.cdpcommunity.org/blog/2026/2/23/cdp-roi-audience-activation-platform

What’s the difference between a leadership annual gift and a true major gift — and why does it matter?

In a new post from the CDP Innovation Council, Iowa PBS Foundation President Rob Hilbert shares insights drawn from years of frontline experience. His perspective helps clarify how annual giving and fundraising serve different — but equally important — roles in building sustainable support for public media.

If your station is thinking about how to grow revenue while deepening donor connection, this is a thoughtful and practical read.

Read the full blog post here: https://www.cdpcommunity.org/blog/2026/2/5/innovation-council-spotlight-iowa-pbs