Strategis
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A Marketing Communications Company
Happy Constitution Day. It's a fitting
reminder that credit unions themselves run
on a kind of constitution, member-elected
boards and a not-for-profit structure built to
serve people over profit. That's a story
worth telling more often.
09/16/2026
True or false: a 'share certificate' and a
'CD' are the same product with a different
name depending on whether you bank at a
credit union or a bank. Answer in the
comments, then tell us if your marketing
explains that clearly enough.
09/14/2026
Your email open rates won't improve from
a prettier template alone. Segment by
product usage, not just demographics. A
member with a maxed-out card sees a
very different subject line than one who
just opened a savings account.
On this Patriot Day, we pause to
remember and honor those we lost. Many
of our credit union partners were built to
serve the same communities and first
responders impacted that day, a reminder
of why local, member-first institutions
matter.
09/09/2026
The Fed's next rate decision is on deck,
and every basis point ripples straight into
your share and loan pricing conversations.
If your marketing hasn't addressed what
changing rates mean for members' savings
and borrowing, now's the moment to get
ahead of the questions.
09/07/2026
Happy Labor Day from the Strategis team! 🇺🇸
Today we're celebrating the hustle, the late nights, the big campaigns, the wins earned one strategy at a time. To every business owner, marketer, and hard-working team out there: your dedication doesn't go unnoticed.
The AI landscape is evolving fast, and the era of relying on a single AI tool is over.
From ChatGPT and Claude to Gemini, Perplexity, Grok, and Copilot, today’s leading AI platforms each offer distinct strengths and capabilities. The real advantage comes from knowing how to strategically use the right tools for the right outcomes.
If you’re exploring how AI can improve workflows, boost productivity, or streamline business operations, our latest AI practitioner’s guide is a key resource for navigating today’s platforms.
Read the full blog on our website: https://bit.ly/4e9nMWs
05/28/2026
May is Asian American and Pacific Islander Heritage Month. 🌏
At Strategis, we believe great marketing reaches everyone and that starts with understanding your whole community.
05/25/2026
On this Memorial Day, we pause to honor and remember the heroes who gave everything so we could live freely. 🇺🇸
The Strategis team is grateful for their sacrifice and for the communities, institutions, and people we get to serve every day as a result.
05/18/2026
Summer is around the corner ☀️ and so is home equity season, auto loan applications, and summer travel spending.
Is your credit union or community bank ready to capture that demand?
Don't wait until June to think about July. Let's build your summer strategy now.
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Boston, MA
02130
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| Friday | 8:30am - 5pm |