Goldcast
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🎥 Engaging video content, at scale. A Cvent-owned brand.
Very exciting news. Goldcast has been acquired by Cvent. 🎉
Over the last 5+ years, we’ve built an end-to-end platform that helps B2B teams capture mindshare with engaging event/video experiences. And our AI content tools help turn authentic moments into on-brand, channel-ready clips and content in minutes.
This year, we were one of the fastest growing martech companies, serving 450+ B2B customers and more than 40% of Forbes Cloud 100 companies as customers. Companies such as Open AI, Workday, Uber, Cloudflare, Intuit, LG, Wiz, and Rippling leverage our video content platform to build mindshare with their customers. We are proud of the momentum we’ve built with you and are deeply committed to continuing to deliver a best-in-class solution.
Cvent values our position as an AI-first video content platform, and together with Cvent all types of events and video experiences will be possible with the combined platform. Together, we’ll keep investing in the product and serving our customers with the highest levels of service and support.
150+ Goldcast employees will be joining Cvent. And our commitment to customers remains unchanged: continued innovation and best-in-class support.
Read more about it here: https://www.goldcast.io/blog-post/goldcast-acquired-by-cvent
"Brand becomes a big differentiator to grab mindshare amongst your audience."
If done right, investment in your brand can lower CAC while improving ACV and retention.
We hosted Gautam Mehandru, SVP, Revenue Marketing at CrowdStrike, on CMO Diaries to share his thoughts on:
💛 How to effectively run pipeline councils
💛 Leveraging customer marketing to improve NRR
💛 Revenue marketing in general
Gautam is passionate about driving pipeline creation and progression while ensuring marketing owns pipeline expansion as well.
"I can't hear you!!" 👀
B2B buyers have already attended way too many boring events with glitchy experiences. 😣
Don’t make them say “Et tu?” at yours.
12/09/2021
What do - a candid B2B chat, a photo booth, and a trivia game have in common?!
They're all part of the next episode of Goldcast CMO diaries!
We're super excited to have the amazing Jennifer Johnson,4-time CMO and category designer as our next guest ✨
Register NOW to get actionable insights on B2B marketing 👇
https://bit.ly/338NJDD
12/08/2021
How do you get your customers, prospects or even colleagues to spend their precious holiday season socializing at your event?
By making it a virtual holiday party! Increase accessibility and boost your chances of securing their attendance and make it FUN! 🎅
Jump in for 5 cool virtual holiday party ideas to rock your holiday event scene. ✅👇🎉
https://bit.ly/3ordR4Q
Also inside - A rapid-fire checklist for virtual holiday party planning 🥳
www.goldcast.io Not sure what to do for your next virtual holiday party? These can’t-miss tips and ideas will help inspire your most festive virtual holiday celebration yet!
NEW FEATURE LAUNCH 🚀
⭐️ Here’s introducing Speed Networking at Goldcast events ⭐️
We've partnered with to add Speed Networking to Goldcast events⚡
You can now match attendees into timed rooms of 2, 3, or 4 people and have private, meaningful conversations 💬
Reach out to our sales team for a demo. 🎥
11/24/2021
Success metrics at your fingertips ✨
"We can monitor the commercial impact of the event by looking at total attendees, new contacts acquired, quality of leads, the number of meetings booked, MRR closed, etc.” 📈
With data like this at his fingertips, Dino was able to link revenue directly to his events and secure the attribution he and his team deserve 👨💻 = 💰
Quick read on how Falcon.io increased their Attendee Engagement Score and did justice to their 2E philosophy with Goldcast 👇
https://bit.ly/3xj7YJL
www.goldcast.io Want to increase your attendee engagement score at virtual events? Here’s how one leading event marketer makes attendees feel their time at the event is time well-spent.
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