Ridge Marketing

Harrison Hague joined us in 2022 as Lead Web Developer, building and managing dozens of client websites and always staying current on the latest tools and technology to keep them humming along. He’s a coding wizard, problem solver, design talent, AI whisperer, and a skilled photographer.... and he totally shreds on lead guitar. 👨‍💻 📸 🎸

When he’s not developing sleek websites, you might find him exploring his favorite spot in the U.S.: The Great Smoky Mountains. ⛰

Swipe to get to know Harrison! ➡

37% of consumers now start their searches with AI rather than Google, signaling a massive shift in user behavior. Yet traditional search engines still command 90% of global search traffic. What does that mean for your website?

Learn more about "split-path search" and best practices to optimize content for traditional SEO and emerging LLMs: https://ridgemarketing.com/blog/how-people-search-in-2026-understanding-the-split-path-model/

If you can't beat 'em, join 'em!

Recently, Basking Ridge has turned into Coffee Town USA. While we don't serve coffee, we DO serve fresh marketing ideas daily... approved by our Chief Barketing Officer, of course. ☕ 🐾

Meet Tracy Grace, our Account Director and a cornerstone of Ridge Marketing for over a decade. Tracy is the perfect example of why our culture is so special. She’s a problem-solver who genuinely loves the collaborative spirit of our team.

Get to know the person behind the strategy in our first employee spotlight. (Spoiler: It involves a rescue dog named Lola and a love for travel and the great outdoors.) ⛺✨

When Claude Code first hit the scene, our lead web developer was hesitant to dive in.

But since then, he’s seen how AI has made him a more efficient developer and a better problem solver.

Read more about the unexpected influence of AI and how it’s enabling us to produce high-quality web experiences for our clients: https://ridgemarketing.com/blog/ais-unexpected-influence-how-it-has-elevated-my-developer-skills/

Has your brand hit a plateau? It’s common for a company to reach a phase where the old strategy no longer fuels the next phase of growth.

Recognizing this early can be the difference between losing market share and capturing it.

Learn about the 5 common pivot points in the brand lifecycle and how to navigate them: https://ridgemarketing.com/blog/the-pivot-point-5-strategic-shift-moments-any-brand-might-encounter/

Accessibility doesn't kill creativity. It sparks it. 💡

Designing for accessibility forces us to focus on the work's actual purpose. It leads to cleaner layouts, better typography and more intuitive experiences that work for everyone.

Our Creative Director, Rose, explains why accessibility makes for better design on the Barn of Brands blog 🔗 https://bit.ly/4cBIUV3