Build Better Change
Digital marketing strategy consulting focused on actionable strategies, team alignment, and operational readiness.
Expertise centers around content strategy, audience journey mapping, and personalized messaging.
08/14/2013
Thinking of writing a book? Join me at the next Book Elves Boot Camp on my favorite topic: getting attention! http://owl.li/nVFXV
Book Elves Boot Camp: When “One Size Fits All” Doesn’t - How to Segment... BOOK ELVES BOOT CAMP AUGUST WORKSHOP Book Elves Boot Camp is a monthly lunch and learn workshop series for speakers, writers and those who want to...
Content people know the content, the users, the message - ideally suited give the data the context + structure. Don't be scared
05/17/2013
Sad I missed this: at on The Importance of Being You [slides] http://owl.li/l8YWH
The Importance of Being You My talk on brand personality, voice and tone for RISE Austin 2013. Thanks to for sponsoring the talk!
Ignore ROI. Chase your curiosity. Remix your work. Great advice from
Can't wait! RT : 5/31 – last chance for discounted rates! Join us at in this Sept! Register: http://t.co/XcmFyRG5UG via
05/07/2013
RT : Mark your calendars: Adaptive Show & Tell: Part 2 is May 23! http://t.co/B2QvPcA7JI
Austin Content Last month's adaptive talk went great but there's PLENTY more to cover, so we're extending it to May. This month, we'll shift the talk from...
Love the advertising for on the NYC subway (they know their audience!)
I'm so impressed with the energy can maintain over 90mins... And this stuff is so good I can't live tweet!
Trusted talent+ Simple topic+ Smart hook= Valuable Content brilliance http://ow.ly/i/21ytl
wants to think like the Wu Tang Clan. Personas rock. You had to be here, sorry.
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78757