Third Rail Creative

Hats on 🧢, laptops off 💻.

As one of the most influential figures in mid-20th century advertising, Jean Wade Rindlaub understood that ads weren’t just about selling products—they were about connecting with people. Learn more in our latest Third Rail Dispatch: https://agency.thirdrailcreative.com/newsletter

Decades before curated Instagram grids, April Greiman embraced computer-generated art—revolutionizing the field of graphic design and redefining creative boundaries. Learn more in our latest Third Rail Dispatch: https://agency.thirdrailcreative.com/newsletter

Barbara Gardner Proctor turned integrity into impact. After refusing to trivialize civil rights for an ad campaign, she was fired—but she went on to build her own thriving agency, proving that values and success go hand in hand. Learn more in our latest Third Rail Dispatch: https://agency.thirdrailcreative.com/newsletter

From furnace to finish—our glass was ready for prime time. Thanks again for the great time 🔥🎨

As Black History Month comes to a close, we’re celebrating Black pioneers in advertising who didn’t just break barriers—they redefined the industry. From championing authentic representation to paving the path for future generations, these creatives inspired the way we approach our work every day.

Learn more in our latest Third Rail Dispatch: https://agency.thirdrailcreative.com/newsletter

As Black History Month comes to a close, we’re celebrating Black pioneers in advertising who didn’t just break barriers—they redefined the industry. From championing authentic representation to paving the path for future generations, these creatives inspired the way we approach our work every day. Learn more in our latest Third Rail Dispatch. Link in bio.

Women's History Month is not just a time to celebrate the well-known figures in history, but to shine a light on the personal heroes who make a difference in our day-to-day lives.

We caught up with several of our team members here at 3RC to hear more about the women who inspire them. 💚

Our hearts continue to go out to those who are currently being affected by the dire wildfires in the Texas Panhandle–now the largest wildfire in Texas history.

As the fires continue to burn, communities are facing the threat of displacement and many are experiencing the catastrophic loss of their livestock and homes.

In times like these, the power of community is more important than ever. Please consider a donation to the Disaster Relief Fund, who is committed to supporting those impacted by widespread wildfires in Texas and Oklahoma. 💚

You can learn more here:

DISASTER RELIEF FUND: https://tscra.org/disaster-relief-fund/

🐉 With the Lunar New Year upon us, we welcome the Year of the Dragon, a symbol of strength, fortune, and optimism. Around the world, this means a calendar filled with unique events and experiences.

Here in Austin, we invite you to enjoy a new rice lager at Austin Beer Works, indulge in the incredible flavors of Old Thousand and Wu Chow, and explore the Lunar New Year & Vendor market at Springdale General and The Paper + Craft Pantry.

At 3RC, we're all about embracing these moments that bring us together, and reflecting on the vibrant diversity that fuels our creativity, passions, and purpose.

Here's to a year where our community thrives, united in tradition and celebration.🐉

Learn more about the details of these events here:

Springdale General Market
https://www.springdalegeneral.com/events/2024/2/18/lunar-new-year-festival

Austin Beer Works
https://austinbeerworks.com/calendar

Old Thousand
https://www.instagram.com/p/C23aC4bNIrx/

Wu Chow
https://www.eventbrite.com/e/year-of-the-dragon-lunar-new-year-at-wu-chow-downtown-tickets-794969564367?aff=erelexpmlt

When you can't avoid the hot Texas sun, you make Cyanotype artwork instead! Every month the 3RC team tries to get together for some team bonding, from virtual escape rooms, to bowling, and more.

Recently, our design team led an amazing Cyanotype workshop based on what they learned at .

Needless to say, our creative skills were put to the test.

We’re incredibly honored to be included on the inaugural Longhorn 100 list, which recognizes companies Austin born and bred for their business growth through 2022.